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Since 2023, Kukri Sports has been the official sportswear partner for the University of Exeter, delivering bespoke kit and merchandise for one of the largest and most competitive university sport programmes in the UK.
In 2026, that partnership was further extended, a testament to what’s been built together and what more is to come.
52 Clubs. One Standard. No compromises.
Supporting a programme of this scale demands more than a traditional kit supplier. Exeter needed a long-term partner who could:
– Deliver a consistent identity across their 52 sports clubs
– Provide bespoke playing kit and leisurewear that reflects their heritage and pride
– Manage ordering and fulfilment efficiently for a large and active student population
– Meet the sustainability expectations of a forward-thinking institution
More than a kit supplier
Kukri’s university partnership model and 25+ years of experience in the sector was built for exactly this kind of challenge.
Working closely with Exeter, Kukri delivered a complete solution across all 52 clubs, reflecting the identity and pride of each team, tailored to each sport and designed to a consistent standard of quality that helps student-athletes feel and perform at their best.
Simplifying Kit Management at Scale
Central to Kukri’s offering is a dedicated online stock shop – built specifically for the University of Exeter and designed to make kit management simple for staff and students alike.
The shop includes:
– A dedicated microsite featuring Exeter’s full product range
– Individual ordering for club members
– Bespoke garments that can be personalised across different sports
– Fast, reliable fulfilment – with a 72-hour delivery window for bespoke garments and three weeks for branded stock items
The results
Three years of partnership delivered at scale.
The partnership in numbers:
– 52 sports clubs kitted out across playing and leisurewear
– 4th in the UK BUCS rankings 2024/25 out of 160 institutions
– 110+ teams competing weekly
– Over 4,700 garments delivered in the last three years
What Exeter Say
“The Kukri team have consistently demonstrated a genuine understanding of our needs and a proactive approach to collaboration, supporting us through design, production and delivery with professionalism and care.
“Their commitment to quality, reliability and service has been outstanding, ensuring our students and staff are provided with high-performance, professional-looking kit that reflects the pride and identity of our university.”
Paul Kirby, Senior Operations Manager at the University of Exeter.
See the Partnership in Action
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