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Kukri Sports and British Gymnastics Sign Record Teamwear Deal to Extend Purpose-Driven Partnership

United Kingdom

Kukri Sports, is thrilled to announce a new partnership extension with British Gymnastics, the national governing body for gymnastics in the UK. This landmark agreement will see Kukri and British Gymnastics collaborate with a strong focus on purpose and impact. The new deal will see the partnership last for at least 8 years.

As part of this historic deal, Kukri will continue as the Official Teamwear Partner of British Gymnastics, supplying official teamwear for gymnasts and coaches representing Great Britain internationally across all gymnastics disciplines. This includes artistic gymnastics, trampolining, tumbling, DMT, rhythmic gymnastics, acrobatic gymnastics, aerobic gymnastics, and TeamGym. Additionally, Kukri will provide teamwear for recreational gymnastics display festivals such as Gymnaestrada and EuroGym.

For the first time, British Gymnastics will be able to offer items of free performance teamwear to all GB teams, uniting athletes and coaches across all disciplines with a sense of pride as they represent their country.

In addition to outfitting elite teams, Kukri and British Gymnastics will work together to connect with British Gymnastics’ 1,400 member clubs and nearly 400,000 members. This partnership aims to extend the benefits of Kukri’s high-quality kit to the broader community, including the introduction of official replica kits for the first time.

Beyond providing top-tier kit, the partnership is deeply rooted in making a positive impact. Kukri and British Gymnastics are committed to supporting the new vision for gymnastics, launched last year, to deliver an uplifting experience for all and ensure that gymnastics is enjoyable, safe, and accessible to everyone.

Given that gymnastics engages hundreds of thousands of young girls in physical activity each year, laying the groundwork for a lifetime of health and fitness, British Gymnastics is committed to helping more women and girls stay active and closing the gender activity gap in society. As part of this partnership, Kukri will drive innovation in kit design to empower women in gymnastics, focusing on comfort and style, and will invest in research to support these initiatives.

Moreover, environmental sustainability will be a cornerstone of the partnership. Kukri and British Gymnastics will work together to accelerate efforts in reducing their environmental impact, demonstrating a joint commitment to sustainable practices.

Josh Beal, Sales Director at Kukri Sports, commented, “At Kukri Sports, we are incredibly proud to extend our partnership with British Gymnastics. This collaboration is not just about supplying kit but about making a meaningful impact. We are dedicated to supporting British Gymnastics in their mission to create an inclusive, safe, and enjoyable environment for all participants. By providing high-quality teamwear and working on initiatives around sustainability and gender inclusivity, we aim to enhance the experience for every gymnast and coach, from grassroots to elite levels. Together, we look forward to driving positive change and supporting the vibrant community that British Gymnastics represents.”

Sarah Powell, CEO of British Gymnastics, echoed this sentiment, stating, “We are thrilled to be able to continue working together with Kukri. Everyone in the BG community is united by gymnastics, and this partnership will harness and enhance the pride and the passion that brings us all together, ensuring the athletes who represent our country can feel special with national kit they are proud to wear, as well as providing access to quality teamwear to everyone in our community.

“This is much more than a kit deal for us though – it’s a true partnership with purpose that will support our vision and values to benefit gymnastics and see us working together to drive the positive impact our sport can have for people, communities and society. Kukri’s commitment to this really stood out in our conversations with them, and we’re proud we will continue to have them as part of our family of BG partners. We’re really looking forward to the impact we can make over the coming years, together.”

If you are interested in partnering with Kukri Sports or have inquiries regarding your kit requirements, feel free to Get In Touch.