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KUKRI SPORTS ANNOUNCES EXCITING NEW YOUTH TALENT PROGRAMME AMBASSADORS  

United Kingdom

Kukri Sports is excited to unveil its new Youth Talent Programme (YTP) Ambassadors for 2025, in collaboration with our long-standing partner England Athletics.

The exciting roster of young athletes, who compete in a variety of events including javelin, hammer throw and sprinting, have been selected carefully from the England Athletics Youth Talent Programme.

The youth talent programme is a key starting point on the Talent Pathway, helping to nurture and develop the next generation of athletes and para-athletes aged 16-18.

Meet the YTP Ambassadors

Kukri is proud to introduce the following athletes, who are joining as brand ambassadors for the first time.

Alice Howie

Event: Hammer

From a multi-sport background, Alice found her passion in hammer throwing at age 9. Since then, she’s enjoyed multiple competition successes.

Euan Murray

Event: 100m and 200m

A talented F64 athlete, Euan received his first running blade age 10, and has since made a significant impact in sprinting, including earning his debut England vest.

Harriet Court

Event: Javelin

Harriet’s sport career began in childhood with sports like tennis, football and netball. She discovered athletics at 11 and has already achieved notable wins and personal milestones in javelin.

Isabelle Stamp

Event: Shot put

Isabelle took up athletics over four years ago, after a recommendation from her sports teacher. She’s since earned recognition for England at national competitions.

Isabella Turner

Event: Pole Vault

Initially starting with high jump at age 13, Isabella quickly switched to pole vault and, within a year, began reaching impressive heights.

Qi-Chi Ukpai

Event: Triple jump, high jump, long jump & sprints

Qi-Chi began competing in a variety of athletics events at a young age and has since found her passion in sprinting. She achieved an international title in 2023.

Tom Webb

Event: Triathlon

Tom began his journey with a win at a County Schools Championship in year 4, and he’s continued to impress, including a standout victory back in August.

Supporting our Ambassadors

At Kukri, our mission is to provide more than just high-quality sportswear. We’re dedicated to offering a comprehensive support system that helps our new Ambassadors succeed both on and off the track.

  • Elite Sportswear for Peak Performance – Our cutting edge sportswear is designed to elevate athletic performance, offering unmatched comfort, flexibility and durability.
  • Brand Engagement & Social Media Opportunities – Beyond the track, our ambassadors will enjoy a range of brand engagement opportunities. They will have their chance to share their journey with the athletics community through our social media channels, and gain insight into building their own personal brand.
  • Representing Kukri at England Athletics Events – Our ambassadors will proudly wear the brand at various England Athletics competitions and training events.

Josh Beal, Sales Director at Kukri Sports, commented: “We are thrilled to welcome our new YTP Ambassadors for 2025.

“Through access to high-quality sportswear and unique brand engagement opportunities, we’re committed to helping these athletes reach their full potential and supporting them as they progress through the competitive season.”

“We look forward to working with these talented individuals over the next year and seeing their progress across competitions.”

Alan Richardson, Talent Pathway Manager at England Athletics, said “We are delighted to have the continued support of our partner Kukri in delivery the YTP and the support offered to the programme. Not only do our athletes get an increased kit package of support, but the Kukri contribution follows the educational ethos of the YTP in giving them continuous support and education in how best to work with a brand and make best and appropriate use of social media”.

Kukri is also excited to announce that Amy Thompson, a previous YTP Ambassador, has become an ambassador for the brand.

Kukri Sports are proud to be partnered with England Athletics and are committed to providing athletes with the sportswear and support they need to perform at their best.

Find out more about England Athletics

Find out more about our Ambassadors

Rising Para-Athletics Star Amy Thompson Extends Partnership With Kukri Sports

United Kingdom

Kukri Sports is proud to announce rising para-athlete Amy Thompson, the current UK number one F41 shot putter, has extended her partnership from England Athletics Youth Talent Programme to become a full brand ambassador.

Amy has had an incredible year, achieving a personal best of over 8 metres, winning the ambulant shot-put championship at the Senior Championships and making her debut appearance at this year’s Loughborough International.

“I’m beyond excited to continue my partnership with Kukri Sports,” Amy said.

“This past year has been a breakthrough for me, and the support I’ve received from Kukri has been a key part of that. It’s been a year full of great milestones, and I’m grateful to have Kukri by my side as I continue to push forward.”

Amy, who is currently studying Biomedical Science at Liverpool John Moores University, is a shining example of dedication and hard work, making her a great fir for the brand.

Reflecting on the Youth Talent Programme and her experience, Amy said, “The education from the programme was invaluable.

“It helped me understand the financial and logistical aspects of the sport and travelling to competitions. Little things like that really help you as a young athlete to develop and gain a broader knowledge of what is involved.”

Looking ahead to the future, Amy is excited about the opportunities that lie ahead. “My goal for this year, with the support of the Paralympic Futures Programme, is to compete in more international competitions and continue to improve my training and overall performances,” she shared.

“Hopefully I can get to the U20 World Championships next year and showcase my talent on a bigger stage.”

Kukri Sports is proud to support Amy Thompson and is excited to welcome her as a full brand ambassador.

Keep an eye out for the announcement of our new Youth Talent Programme Ambassadors.

BHM: RUGBY SCHOOL TALENT JANE – FROM GYMNASTICS TO NETBALL’S RISING STAR

United Kingdom

As Black History Month concludes, Kukri Sports proudly spotlights Jane, a standout student-athlete from Rugby School who is making waves in netball with her inspiring journey and bold aspirations.

From Local Talent to International Hopes

For Jane, netball has been a transformative journey that began with exposure to various sports in her hometown. “Sport has been a huge part of my life for as long as I can remember. I’d started with gymnastics before I’d even begun school,” Jane reflects.

As she grew older, Jane experimented with different sports, but it was in primary school that a netball coach recognised her potential and encouraged her to join a local club.

“My coach really pushed me to keep going. I started trials for county-level competitions and my first franchise, Loughborough Lightning. I’ve never looked back.”

Now a defender for Birmingham Panthers in their U19s long squad, Jane’s journey from early practice to competitive netball has been one of hard work and triumph. “Netball has always been my happy place. There’s nothing like defending – it’s such a thrill to stop a play and protect my team’s side of the court,” she says.

Aiming For the Future: England U17 Trials and International Ambitions

One of Jane’s proudest moments came this year, when she was selected for the England Netball U17 trials and part of their Europe netball squad. “Getting to that level was such an honour. It felt like all the years of training were finally paying off,” she shares.

With her sights set on the 2032 Olympics in Australia, where netball is expected to debut, Jane dreams of representing her country on the world’s biggest stage and aspires to join Australia’s renowned Suncorp League.

“Playing in the Suncorp League would be amazing. Competing in a different league would challenge me and help me grow as a player. In the short term, Jane is aiming to join a Super League team and become part of the England Future Roses squad.

Honouring Black History Month: Celebrating a Legacy of Strength

For Jane, Black History Month is an opportunity to reflect on the achievements of those who have paved the way. “It’s about celebrating amazing Black people who faced tremendous challenges but still accomplished so much,” she explains.

“Their resilience inspires me, and I hope my story can encourage others to keep pushing forward.”

Kukri Sports’ Commitment to Supporting Young Athletes and Future Champions

Kukri Sports is proud to champion young athletes like Jane, providing high-quality sportswear and resources through partnerships with Rugby School and other leading educational institutions.

Our commitment helps students pursue their sports dreams and reach their full potential, from grassroots to global competitions.

BHM: Hal Dwobeng – From Trafford to the World Stage

United Kingdom

For Hal Dwobeng, Lacrosse has been a life-defining journey that began at a local school in Trafford, Manchester. “I first started lacrosse in primary school, around 10 years old. In Trafford, the borough of Manchester where I grew up, Pop Lacrosse—a non-contact version of the sport—was a big part of school life,” Hal recalls. That early exposure to the game led to a local tournament that would set the course of his future. Encouraged by teachers and peers, he joined Brooklands Lacrosse Club to explore full-contact lacrosse, and from that point on, there was no looking back.

Rising through the junior ranks, Hal continued to play as he moved on to the University of Nottingham. After university, a career relocation brought him to London, where he now proudly plays for Spencer Lacrosse Club, still fuelled by the passion that started in those school tournaments.

A Proud Legacy on the International Stage with Kukri Sports as a Key Partner

With years of dedication, training, and talent, Hal has achieved a rare and coveted honour—representing both England in Field Lacrosse and Great Britain in the fast-paced 6s format. Competing on the international stage at major world championships in Netanya, Israel (2018), Birmingham, Alabama (2022), and San Diego (2023), he describes the experience as surreal. “It is always an honour to suit up for your country,” he says, “and being fortunate enough to do so in world championships is amazing.”

Backing Hal and many others on their journey is Kukri Sports, the official partner of England Lacrosse. Kukri plays an essential role in supporting the national team and providing athletes with high-quality sportswear that enables them to perform at their peak.

Setting Sights on LA28 and Beyond

As lacrosse prepares to make its debut in the 2028 Los Angeles Olympics, new doors open for the sport—and for Hal’s future. “In terms of goals, I try to focus on making the best version of myself available for selection for my club and country, but with the Olympics on the horizon, it’s hard to keep that out of sight. The main goal for now is contributing to the team’s qualification journey for LA28. If British Lacrosse can get there, I’ll set my sights on competing, but just being part of the journey would make me incredibly proud.”

Celebrating Black History Month and Making an Impact

For Hal, Black History Month is a time to honour the achievements of Black sportsmen and women. But he also recognizes its broader importance: “It’s a chance to remember Black achievements and contributions beyond just sport.”In lacrosse, where Black athletes remain underrepresented, he is committed to making a difference. “I’m proud to be one of the few Black internationals for England and Great Britain. If I could inspire others who look like me to get involved in the sport, that would be an achievement in itself.”

Supported by Kukri Sports, Hal’s story of determination, resilience, and passion for lacrosse is one of inspiring others and breaking barriers. With an eye on the Olympics and a commitment to inclusivity, he’s proving that dreams started in local communities can reach global stages.

Somerset star Tom Kohler-Cadmore hails ‘huge achievement’ in 2024 cricket season

United Kingdom

Somerset County Cricket Club (CCC) has enjoyed an exceptional season in partnership with Kukri Sports, reaching the finals of both the One Day Cup and the Vitality Blast T20, as well as securing an impressive third-place finish in the County Championship.

Despite falling just short of silverware, the team’s consistent performances throughout the season have been impressive, positioning Somerset as a force to be reckoned with in English cricket.

The team flourished on the way to this year’s Metro Bank One Day Cup final, winning seven out of nine games in the competition. Somerset also finished third in the Vitality Blast south group and third in the County Championship, showing their talent across all formats.

As the official kit supplier, Kukri Sports takes great pride in fuelling Somerset’s success, providing high-performance sportswear that ensures players not only perform to their optimal levels, but also feel confident and comfortable when representing the club.

Reflecting on the season, star batter Tom Kohler-Cadmore highlighted the team’s progress.

“It’s been a great season for the boys. Obviously, it’s frustrating to lose in two finals, but to put ourselves, in September, with three trophies to win is something to be really proud of as a group.

“Reaching the finals of two major competitions is a huge achievement, and it shows that we’re on the right track.”

The 30-year-old, who played a pivotal role in Somerset’s 2023 Vitality Blast triumph, highlighted the team’s youth talent and growing experience, which he believes will serve them well in future seasons.

“We’ve got a young group that’s gaining more and more experience, which is great when it comes to trying to win trophies. We’ve learned a lot this year when it comes to those crunch moments, those big games.

“Hopefully, this year proves what we’ve got as a group that can continue pushing forward in the seasons to come.”

With emerging stars like Archie Vaughan and James Rew alongside seasoned players, Somerset’s future is incredibly bright.

Kohler-Cadmore expressed confidence in the team’s potential to continue competing at the highest level.

“I’m really confident that we’ll bounce back and put ourselves in a similar position in all three competitions again.

“The goal is to keep reaching finals and giving ourselves a chance to win the County Championship. Hopefully, sooner rather than later, our hard work will pay off.”

As the players look ahead to next season, Kukri remains committed to delivering high-quality, innovative sportswear that helps the club perform at their best.

Kohler-Cadmore highlighted the importance of feeling comfortable in their gear, especially in high-pressure moments.

“You want to be comfortable while playing, and the kit has to serve its purpose. Good gear makes you feel confident in training, and looking good in it helps too.

“The kit Kukri provides makes us feel proud to represent Somerset, especially when we see the badge and other details that mean so much.”

As Somerset reflects on a season filled with promise, determination and resilience, Kukri celebrates the club’s achievements and look forward to supporting them in future campaigns.

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Kukri is a global sportswear provider that delivers high-quality, durable and stylish teamwear to professional teams, schools and athletes around the world.

Want to know how we can elevate your performance? Get in touch.

From Wales to Paris: Kukri Sports celebrates Ruby Evans’ Olympic Journey

United Kingdom

As an official partner of Welsh Gymnastics, Kukri is thrilled to celebrate the incredible achievement of Ruby Evans, who as the first Welsh female artistic gymnast since 1996 to represent Team GB.

As the youngest Welsh athlete in Team GB across all sports, Ruby marked her Olympics debut in Paris with a standout floor routine performance in rotation one, playing a key role in helping the Women’s Artistic Gymnastics team secure an impressive fourth-place finish.

At just 17 years old, Ruby’s consistent performances, including an impressive score of 13.966 on the vault, showcased her exceptional talent on the world’s biggest stage.

Ruby began her gymnastics journey at the age of 5 and has continuously pushed the boundaries of the sport.

From winning her first international medals at the Cottbus World Cup 2023 to securing floor silver at the Doha 2024 World Cup and contributing to the silver-winning European Championships team in Italy, her achievements are nothing short of extraordinary.

Reflecting on her Olympic experience, Ruby shared, “It was an incredible feeling being a part of the team.

“Everyone was so supportive, having my friends and family watching and being all together was a special feeling.

The five-week camp before the Games was really beneficial; it allowed everyone to get to know each other better, so by the time we arrived in Paris, we were already comfortable as a team.”

“We were a great team and all got together to support each other, especially in the team final. It was great to be a part of.”

Speaking about opening the final with her floor routine, Ruby said “I was quite nervous at the start, but I just reminded myself to do what I usually do, and I knew I’d be fine.”

Ruby also reflected on the moments she was most proud of in her performances. “Finishing my floor routines and taking in the moment was memorable.

“Another highlight was staying on beam after a really tough bars routine. That was a great moment for me because I wanted to get out there and prove myself, and I think I did.”

Looking ahead, Ruby expressed her future goals. “Being fit and healthy is my main priority. I’d also love to compete for Wales at the next Commonwealth Games.

“As for the next Olympics in Los Angeles, if the opportunity is there, I would love to go.”

Ruby’s journey to the Olympics is not only a testament to her dedication and talent, but also a reflection of the unwavering support from Welsh Gymnastics and its partners, including Kukri.

The power of partnership

The current long-standing partnership between Kukri and Welsh Gymnastics is built on a shared commitment to nurturing talent and promoting excellence in Gymnastics.

This collaboration has equipped Welsh gymnasts with the highest quality training gear, designed to enhance performance and ensure comfort, allowing them to focus on perfecting their routines.

Ruby’s historic achievement highlights the importance of strong partnerships in the sporting world, reminding us that with the right support, athletes can achieve their goals and reach their full potential.

Looking ahead, Kukri is excited to continue supporting Ruby as she builds on her Olympic experience and strives for even greater success in future competitions when representing Wales.

About Welsh Gymnastics

Welsh Gymnastics is the governing body of gymnastics in Wales, responsible for the governance and development of gymnastics across the country.

Find out more about Welsh Gymnastics

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AMY THOMPSON SHINES AS KUKRI SPORTS’ YOUTH TALENT PROGRAMME AMBASSADOR

United Kingdom

Amy Thompson, a rising star in para-athletics, continues to impress with her remarkable achievements.

As part of England Athletics’ Youth Talent Programme, designed to nurture top young athletes, Amy has demonstrated exceptional progress and determination.

In partnership with England Athletics, Kukri provides selected athletes with invaluable brand engagement opportunities and access to high-quality sportswear.

Supported by Kukri, Amy has made significant strides, showcasing her talent in recent competitions.

Her recent accomplishments include:

  1. Co-captaining England at the Home Countries U20 International
  2. Breaking her personal best at the Senior Para Championships in Birmingham
  3. Being crowned champion at the Senior Para Championships

Reflecting on her role as co-captain, Amy shared, “It was a huge honour, I was excited to represent the team, meet them and help support them at the competition.

“Team A came first place and won gold, and Team B came second. We even achieved a couple of national records in the relays which topped it all off.”

Amy also achieved a personal best in the shotput event at the Senior Para Championships in Birmingham, with a score of 8.01 metres. “It was an incredible feeling,” Amy said.

“I’ve been chasing an eight-metre mark for over a year, so to have achieved that was a special feeling.”

Another highlight for Amy was her participation in the ambulant shot-put event at Manchester International on 24 August, where she competed as part of the senior England team for the first time.

Reflecting on this experience, she stated, “It was another brilliant experience.”

“I performed well, with a best throw of 7.08 metres which I was happy with, especially since I’ve had a small knee injury and am regaining confidence in being able to do my rotational throw again.

“We came first as a team, so we also received a medal which is always a great memento!”

Looking ahead, Amy is set to continue her athletic journey as a student at Liverpool John Moores University, where she will be competing in the BUCS Indoor and Outdoor season. “I’m excited for that”, she said.

“I’ll be using the facilities at the university to help my fitness and sporting goals, and throughout my time there I’m sure it will benefit me a lot.”

As Amy continues to push boundaries and set new targets, Kukri remains committed to supporting her journey.

With her sights set on future competitions and long-term ambitions, there is no doubt that she will continue to make waves in the world of para-athletics.

At Kukri, our ambassadors play a pivotal role in championing many of the values that define us – including; dedication, resilience, and a commitment to pushing boundaries.

Kukri is proud to be partnered with England Athletics as their official teamwear provider, supplying the kit for England representative teams and Masters representative teams.

Kukri Sports Celebrates England Lacrosse’s Golden Reign as European Champions

United Kingdom

The echo of England Lacrosse’s triumphant victory as European Champions still resonates.

A few weeks on, the exhilaration of that golden moment endures.

England Lacrosse’s senior women’s team showcased their dominance at this year’s European Championship, securing a fourth consecutive title with an impressive 107-30 goal difference over seven intense matches.

The tournament, held in Braga from 10th – 20th July, included 19 participating nations and 70 games across three venues, with one team eventually being crowned champions.

As the proud official kit supplier to England Lacrosse for five years, Kukri Sports is delighted to celebrate this historic achievement with the team.

“Being a European Champion feels utterly electric”, said Anna Neville, midfielder for England Lacrosse senior women’s team.

“The moment the final whilstle blew was surreal, the euphoria came from standing side by side with my teammates and coaches, knowing we’ve all trained hard to play the best lacrosse England can offer.”

Our commitment to innovation and athlete performance has resulted in the development of cutting-edge kit that enhances player comfort, mobility and overall performance.

“The kit from Kukri played a significant role in our performances by making us feel incredibly united, both on and off the pitch.

“Wearing the England shirt is always a privilege, but the new Euros kit from Kukri massively added to the overall feeling of being a unified and professional group of sportswomen who were there to represent our country.

“It gave us an extra boost of energy and motivation and made us feel proud and ready to bring home the gold.”

The championship was a testament to the team’s exceptional talent. Jordan Carr led the scoring charts with 18 goals and 3 assists, while Milly Home and Georgie Southorn also made significant contributions with 13 goals and 8 assists, and 14 goals and 7 assists respectively.

As England Lacrosse basks in the glory of their European Championship win, the women’s team are already setting their sights on future challenges.

The team’s resilience and commitment to improvement ensure that they will continue to be a formidable force on the international stage.

Our partnership with England Lacrosse is built on a shared commitment to excellence and a passion for the sport, enhancing players’ performances by providing high-performance bespoke playing and training wear for all England national squads, academies and staff.

Kukri, who are proud to support the team through to the 2026 World Championship as part of their long-term supply agreement, congratulate England Lacrosse once again on their European Championship title and look forward to continue fuelling the team as they strive for even greater heights.

To learn more about England Lacrosse, click here.

Kukri Sports is dedicated to lacrosse athletes at all levels, from grassroots to elite. We believe that providing athletes with the best possible sportswear empowers them to reach their full potential.

Want to know how we can help you? Get in touch.

Kukri Sports Announces Exciting New Partnership with Pentathlon GB

United Kingdom

Kukri Sports is thrilled to announce a dynamic new partnership with Pentathlon GB, the governing body for modern pentathlon in Great Britain. This collaboration marks a significant milestone for both organisations, promising to enhance the performance and experience of athletes across all age groups within the sport.

Under this multi-year agreement, Kukri Sports will supply Pentathlon GB athletes with premium sportswear, tailored specifically to meet the rigorous demands of modern pentathlon events, which include swimming, running, shooting, fencing, obstacle course racing. The partnership ensures that athletes, from grassroots to elite levels, will benefit from Kukri’s renowned commitment to quality, innovation, and performance.

Key Highlights of the Partnership:

Comprehensive Sportswear Range: Kukri Sports will provide a full range of sportswear, including training gear, competition attire, and leisurewear, all designed to support peak performance and comfort.

Tailored Designs: The sportswear will feature bespoke designs that reflect the unique identity and heritage of Pentathlon GB, fostering a sense of pride and unity among athletes.

Sustainability Commitment: In line with Kukri Sports’ dedication to sustainability, the sportswear will be produced using eco-friendly materials and processes, minimising environmental impact.

Support for All Age Groups: From young aspiring pentathletes to seasoned professionals, athletes at all stages of their careers will receive top-quality sportswear to support their development and success.

Josh Beal, Sales Director at Kukri Sports, added: “This partnership is a testament to our commitment to supporting athletes across all sports. We are excited to collaborate with Pentathlon GB and provide sportswear that meets the unique needs of modern pentathletes. Our focus on quality and innovation will ensure that Pentathlon GB athletes are well-equipped to excel in their disciplines.”

Trafford Wilson, CEO of Pentathlon GB, shared his excitement: “We’re really pleased to announce our new Apparel Partnership with Kukri. They’ve operated globally in elite as well as grassroots sports for many years. It’s a fantastic opportunity for us to work with multi-sport experts, and we’re excited to see how we can work together to provide quality & varied options for our members.”

About Pentathlon GB:

Pentathlon GB is the national governing body for modern pentathlon in Great Britain. Committed to developing the sport and supporting athletes at all levels, Pentathlon GB fosters excellence, versatility, and sportsmanship in this challenging and dynamic sport – Find Out More

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