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Kukri Sports Extends Longstanding Partnership with Rugby Alberta

Kukri Sports, a global sportswear brand known for delivering bespoke teamwear and exceptional service, is proud to announce the extension of its long-term partnership with Rugby Alberta. This new agreement cements a relationship that will now span over a decade, reinforcing Kukri Sports’ commitment to supporting grassroots and elite rugby development across the province.

Since the partnership began in [original start year], Kukri Sports has supplied high-quality, customised playing kit, training apparel, and leisurewear for Rugby Alberta’s athletes, coaches, and staff. The extension will continue to provide members and supporters access to innovative performance products and a seamless online shopping experience.

“We are delighted to extend our long-standing sponsorship with Rugby Alberta, a partnership that now spans more than a decade. Our relationship goes far beyond supplying cutting-edge sportswear to athletes, coaches, and supporters. Together, we have helped reshape the Wolf Pack brand identity, showcasing their unique and instantly recognizable colours, while also championing the growth of rugby across the province. Most recently, this commitment was demonstrated through our support of the Junior Provincial Championship in August. We look forward to continuing this partnership and supporting Rugby Alberta’s success for many years to come.” Jamie Williams, Vice President, North America – Kukri Sports.

Rugby Alberta is committed to growing the game of rugby throughout the province, providing opportunities for players of all ages and abilities to participate and excel. This continued partnership with Kukri Sports ensures that their teams and athletes will benefit from professional-grade apparel designed for performance and comfort both on and off the field.

“Rugby Alberta is proud to renew our partnership with Kukri Sports as the official apparel provider for our provincial teams. From tours to tournaments, Kukri’s Wolf Pack custom-designed uniforms and high-performance training gear continue to be a cornerstone for our athletes and coaches. Their commitment to quality, style, and durability has consistently met the demands of our teams, and this renewal reflects our shared dedication to excellence and team spirit.

The kit is more than just apparel—it’s a symbol of pride and unity that strengthens the Team Alberta culture. Players, coaches, and trainers proudly wear the bold pink Wolf Pack designs, carrying that identity both on and off the field. 

We look forward to continuing this successful collaboration and are excited about what the future holds with Kukri by our side.” Chris Sandy Nesbitt, Executive Director – Rugby Alberta

The new deal also highlights Kukri Sports’ ongoing dedication to grassroots sports development and strengthening community ties across Canada.

About Rugby Alberta
Rugby Alberta is the provincial governing body for the sport of rugby in Alberta, Canada, overseeing development programs, competitions, and community initiatives to grow the game at all levels.