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KUKRI SPORTS CELEBRATES AFFILIATED ATHLETES’ OUTSTANDING SUCCESS AT OLYMPIC GAMES

As the curtain falls on this year’s Olympic Games, Kukri Sports proudly celebrates the remarkable achievements of its affiliated athletes in Paris.

From 26 July to 11 August, the games displayed unparalleled talent and determination, with 10,500 athletes competing across 32 sports over 17 days.

23 Kukri-affiliated athletes, affiliated with key Kukri partners such as British Gymnastics, England Athletics, Loughborough University and Leeds Beckett University, delivered exceptional performances, securing a total of 27 medals, including five gold that led to Team GB finishing 7th in the overall medal table.

Loughborough University athletes shine bright

Kukri-affiliated athletes from Loughborough University, a key partner for over a decade, excelled in this year’s games, bringing home 16 medals: four gold, four silver and eight bronze across swimming, triathlon, rowing, athletics and cycling.

Among the standout performers were Sophie Capewell, wining gold in the team sprint Track Cycling event and Daniel Wiffin, who celebrated a historic gold medal victory in the Men’s 800m (Swimming) Freestyle, becoming the first individual athlete from Northern Ireland to win gold since 1972.

Bryony Page completes her medal collection

British Trampoline gymnast, Bryony Page, made history by winning gold in the Trampoline event, completing her set of Olympic medals with previous silvers (Tokyo 2020) and bronzes (Rio de Janeiro 2016).

As a member of the British Gymnastics team, Bryony benefits from Kukri’s partnership as the official teamwear partner, supplying high-quality sportswear for gymnasts and coaches across all gymnastics disciplines.

Bryony was also named as one of Team GB’s flagbearers for the closing ceremony and was joined on the podium by Jake Jarman, who won bronze in the men’s floor routine.

Keely Hodgkinson’s historic gold & England Athletics’ success

Keely Hodgkinson became only the 10th British woman in history to win athletics gold, triumphing in the women’s 800 metres event.

A former student of Leeds Beckett University – another key partner of Kukri – Keely was joined by 18 other England Athletic teammates in winning medals, including those earned by Matt Hudson-Smith, Katarina Johnson-Thompson and Darryl Neita.

Andy Ronnie, Group CEO at Kukri Sports, said “As a brand dedicated to empowering athletes to reach their full potential, we are delighted to celebrate the incredible achievements of our affiliated athletes at this year’s Olympic Games.

“Their dedication and hard work have been inspiring, and we congratulate every athlete on their success. We now look forward to supporting them as they continue to push more boundaries.”

Kukri is proud of the Olympic medallists affiliated with the brand. Their achievements exemplify the spirit and perseverance that Kukri strives to embody in all its partnerships.

Olympic medallists affiliated with Kukri Sports:

  • Adam Peaty – Loughborough University Alumni (Silver, Men’s 100m breaststroke)
  • Alex Haydock-Wilson – England Athletics (Bronze, 4x 400m event)
  • Alex Yee – Leeds Beckett University Alumni (Gold, Men’s Individual triathlon)
  • Amber Anning – England Athletics (Bronze, 4x 400m event)
  • Amy Hunt – England Athletics (Silver, 4x 100m event)
  • Annie Orde-Campbell – Loughborough University Alumni (Bronze, Women’s eight rowing)
  • Beth Potter – Loughborough University Alumni (Bronze, Women’s Individual Triathlon)
  • Bryony Page – British Gymnastics (Gold, Women’s Trampoline event)
  • Charlie Dobson – England Athletics (Bronze, 4x 400m event)
  • Daniel Wiffin – Loughborough University Alumni (Gold, 800m freestyle event)
  • Darryl Neita – England Athletics & Cambridge Harriers (Silver, 4x 100m event)
  • Dina Asher-Smith – England Athletics (Silver, 4x 100m event)
  • Georgia Bell – England Athletics (Bronze, 1500m event)
  • Georgia Taylor-Brown – Leeds Beckett University Alumni (Bronze, mixed relay triathlon)
  • Imani-Lara Lansiquot – England Athletics (Silver, 4x 100m event)
  • Jake Jarman – British Gymnastics (Bronze, Men’s floor exercise)
  • Katarina Johnson-Thompson – England Athletics (Silver, Heptathlon)
  • Keely Hodgkinson – Leeds Beckett University Alumni & England Athletics athlete (Gold, 800m)
  • Laviai Nielson – England Athletics (Bronze, 4x 400m event)
  • Lewis Davey – England Athletics (Bronze, 4x 400m event)
  • Matt Hudson-Smith – England Athletics (Silver, 400m)
  • Sam Reardon – England Athletics (Bronze, mixed 400m event)
  • Sophie Capewell – Loughborough University Alumni (Gold, women’s sprint track cycling)
  • Victoria Ohuruogu – England Athletics (Bronze, 4x 400m event)

The company remains dedicated to providing high-quality, innovative sportswear that meets the needs of world-class athletes, enabling them to perform at their best and achieve their goals.

Want to know how we can help you? Get in touch today

The Power of Customer Feedback in Shaping Kukri Sports Apparel

World News

At Kukri Sports, we see our athletes’ feedback as vital to our product development. Insights from National Governing Bodies to local teams shape our sportswear, ensuring it meets top standards in performance, comfort, and functionality.

Customer Feedback as the Heartbeat of Kukri Sports

We take every piece of feedback seriously, acting on valid suggestions to improve our products. Whether it’s adjusting designs or improving fit, our goal is to exceed the expectations of the athletes who rely on our products.

Driving Innovation Through Partnerships

Our partnerships, like the one with British Wheelchair Basketball, are key to our innovation. Their feedback has allowed us to push the boundaries of sportswear design and materials, ensuring our products meet the evolving needs of athletes. An example is a custom designed sports vest to support their athlete’s unique requirements.

Pioneering Inclusive Sportswear

Kukri Sports is committed to developing inclusive sportswear for a diverse range of athletes. From para-athletes to women-specific fits, we ensure our products cater to all, without compromising on performance or style.

Collaborative Product Development

Product development at Kukri Sports is a collaborative effort. We gather feedback from customers, athletes, and our global subsidiaries, ensuring a comprehensive review of product performance. Involving customers in the development process, such as wear trials with elite athletes, ensures our products are rigorously tested before launch.

Turning Feedback into Excellence

Incorporating customer feedback allows us to refine every aspect of our products, from fit to fabric. Our key partners, like Loughborough University and Commonwealth Games England, help us ensure our gear meets elite standards before reaching the global market.

Continuous Improvement in Sportswear

Over the past five years, we’ve made significant advancements in our product range, with innovations like the Powerhouse Rugby Jersey and Elite netball dress. By actively listening to athletes and collaborating with partners, we ensure our sportswear delivers on performance, comfort, and reliability, trusted by athletes worldwide.

From Wales to Paris: Kukri Sports celebrates Ruby Evans’ Olympic Journey

United Kingdom

As an official partner of Welsh Gymnastics, Kukri is thrilled to celebrate the incredible achievement of Ruby Evans, who as the first Welsh female artistic gymnast since 1996 to represent Team GB.

As the youngest Welsh athlete in Team GB across all sports, Ruby marked her Olympics debut in Paris with a standout floor routine performance in rotation one, playing a key role in helping the Women’s Artistic Gymnastics team secure an impressive fourth-place finish.

At just 17 years old, Ruby’s consistent performances, including an impressive score of 13.966 on the vault, showcased her exceptional talent on the world’s biggest stage.

Ruby began her gymnastics journey at the age of 5 and has continuously pushed the boundaries of the sport.

From winning her first international medals at the Cottbus World Cup 2023 to securing floor silver at the Doha 2024 World Cup and contributing to the silver-winning European Championships team in Italy, her achievements are nothing short of extraordinary.

Reflecting on her Olympic experience, Ruby shared, “It was an incredible feeling being a part of the team.

“Everyone was so supportive, having my friends and family watching and being all together was a special feeling.

The five-week camp before the Games was really beneficial; it allowed everyone to get to know each other better, so by the time we arrived in Paris, we were already comfortable as a team.”

“We were a great team and all got together to support each other, especially in the team final. It was great to be a part of.”

Speaking about opening the final with her floor routine, Ruby said “I was quite nervous at the start, but I just reminded myself to do what I usually do, and I knew I’d be fine.”

Ruby also reflected on the moments she was most proud of in her performances. “Finishing my floor routines and taking in the moment was memorable.

“Another highlight was staying on beam after a really tough bars routine. That was a great moment for me because I wanted to get out there and prove myself, and I think I did.”

Looking ahead, Ruby expressed her future goals. “Being fit and healthy is my main priority. I’d also love to compete for Wales at the next Commonwealth Games.

“As for the next Olympics in Los Angeles, if the opportunity is there, I would love to go.”

Ruby’s journey to the Olympics is not only a testament to her dedication and talent, but also a reflection of the unwavering support from Welsh Gymnastics and its partners, including Kukri.

The power of partnership

The current long-standing partnership between Kukri and Welsh Gymnastics is built on a shared commitment to nurturing talent and promoting excellence in Gymnastics.

This collaboration has equipped Welsh gymnasts with the highest quality training gear, designed to enhance performance and ensure comfort, allowing them to focus on perfecting their routines.

Ruby’s historic achievement highlights the importance of strong partnerships in the sporting world, reminding us that with the right support, athletes can achieve their goals and reach their full potential.

Looking ahead, Kukri is excited to continue supporting Ruby as she builds on her Olympic experience and strives for even greater success in future competitions when representing Wales.

About Welsh Gymnastics

Welsh Gymnastics is the governing body of gymnastics in Wales, responsible for the governance and development of gymnastics across the country.

Find out more about Welsh Gymnastics

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AMY THOMPSON SHINES AS KUKRI SPORTS’ YOUTH TALENT PROGRAMME AMBASSADOR

United Kingdom

Amy Thompson, a rising star in para-athletics, continues to impress with her remarkable achievements.

As part of England Athletics’ Youth Talent Programme, designed to nurture top young athletes, Amy has demonstrated exceptional progress and determination.

In partnership with England Athletics, Kukri provides selected athletes with invaluable brand engagement opportunities and access to high-quality sportswear.

Supported by Kukri, Amy has made significant strides, showcasing her talent in recent competitions.

Her recent accomplishments include:

  1. Co-captaining England at the Home Countries U20 International
  2. Breaking her personal best at the Senior Para Championships in Birmingham
  3. Being crowned champion at the Senior Para Championships

Reflecting on her role as co-captain, Amy shared, “It was a huge honour, I was excited to represent the team, meet them and help support them at the competition.

“Team A came first place and won gold, and Team B came second. We even achieved a couple of national records in the relays which topped it all off.”

Amy also achieved a personal best in the shotput event at the Senior Para Championships in Birmingham, with a score of 8.01 metres. “It was an incredible feeling,” Amy said.

“I’ve been chasing an eight-metre mark for over a year, so to have achieved that was a special feeling.”

Another highlight for Amy was her participation in the ambulant shot-put event at Manchester International on 24 August, where she competed as part of the senior England team for the first time.

Reflecting on this experience, she stated, “It was another brilliant experience.”

“I performed well, with a best throw of 7.08 metres which I was happy with, especially since I’ve had a small knee injury and am regaining confidence in being able to do my rotational throw again.

“We came first as a team, so we also received a medal which is always a great memento!”

Looking ahead, Amy is set to continue her athletic journey as a student at Liverpool John Moores University, where she will be competing in the BUCS Indoor and Outdoor season. “I’m excited for that”, she said.

“I’ll be using the facilities at the university to help my fitness and sporting goals, and throughout my time there I’m sure it will benefit me a lot.”

As Amy continues to push boundaries and set new targets, Kukri remains committed to supporting her journey.

With her sights set on future competitions and long-term ambitions, there is no doubt that she will continue to make waves in the world of para-athletics.

At Kukri, our ambassadors play a pivotal role in championing many of the values that define us – including; dedication, resilience, and a commitment to pushing boundaries.

Kukri is proud to be partnered with England Athletics as their official teamwear provider, supplying the kit for England representative teams and Masters representative teams.

Dynamic Sports: Dive into the Exciting World of Lacrosse with Kukri Sports

Lacrosse, a sport with deep historical roots and immense contemporary appeal, is gaining popularity worldwide. At Kukri Sports we are proud to be at the heart of this resurgence in England, as the official partner of England Lacrosse. With their commitment to excellence, our aim is to enhance the lacrosse experience for athletes and fans alike.

What is Lacrosse?

Lacrosse is a fast-paced, high-energy sport that involves two teams using long-handled sticks (crosses) to catch, carry, and shoot a small rubber ball into the opponent’s goal. Originating from Native American tribes, lacrosse was traditionally played to resolve conflicts, heal the sick, and develop strong men. Today, it is enjoyed globally at various levels, from amateur to professional, and is known for its thrilling combination of speed, skill, and strategy.

Why Choose Lacrosse?

Physical Fitness: Lacrosse provides a full-body workout, enhancing cardiovascular health, strength, agility, and endurance.

Teamwork and Strategy: The sport emphasises collaboration, strategic thinking, and quick decision-making, fostering a strong sense of camaraderie among players.

Inclusivity and Growth: Lacrosse is growing rapidly in popularity, offering numerous opportunities for participation and competition at all skill levels.

Historical and Cultural Significance: Playing lacrosse connects individuals to its rich cultural heritage and the values of discipline and respect.

How to Get Started with Lacrosse

Learn the Basics: Understanding the rules and techniques is the first step. Resources like online tutorials, local clinics, and community programs are excellent starting points.

Get the Right Sportswear: Essential equipment includes a lacrosse stick, helmet, gloves, pads, and proper footwear.

Join a Team or League: Look for local clubs, school teams, or community leagues. England Lacrosse provides information on various programs and opportunities for all age groups.

Practice Regularly: Consistent practice is crucial. Focus on developing fundamental skills such as passing, catching, shooting, and defensive maneuvers.

How Kukri Sports Can Support

At Kukri Sports we are dedicated to meeting the sportswear needs of lacrosse players by offering high-performance, bespoke playing and training apparel. Their commitment to quality ensures that each garment is designed to enhance player comfort, mobility, and overall performance. Our collaboration with England Lacrosse allows us to continuously refine our products, incorporating feedback from elite athletes to deliver sport-specific performance wear. This includes custom-designed jerseys, shorts, and training gear that are tailored to the unique demands of lacrosse, ensuring optimal fit and durability. The partnership’s long-term nature enables us to innovate consistently, providing cutting-edge sportswear that helps players perform at their best, whether they are competing on the international stage or training at a grassroots level​

Conclusion

Lacrosse is more than just a sport; it’s a vibrant community, a test of endurance, and a celebration of skill and strategy. With Kukri Sports’ ongoing support, the future of lacrosse in England looks brighter than ever. Whether you’re a seasoned player, a passionate fan, or someone new to the sport, there’s never been a better time to get involved.

For more information on how Kukri Sports supports lacrosse and other sports, visit Kukri Sports and England Lacrosse.

Dive into the world of lacrosse with Kukri Sports and experience the thrill of one of the most dynamic sports around.

KUKRI SPORTS: ELEVATING PROFESSIONAL CLUB PERFORMANCE

World News

As part of our ‘Your Partner in Every Sport’ campaign, we are excited to shine a spotlight on our partnerships with professional clubs.

Professional clubs represent an elite level of athletic competition in a high-pressure environment where success hinges on every detail.

“This season’s T20 playing kit looks great, the full light blue looks absolutely fantastic and it fits really well. I feel very comfortable in it which helps me to perform at my best, thanks to Kukri,” Dawid Malan, Yorkshire County Cricket Club star and England 2022 T20 World Cup winner.

These clubs require sportswear that supports elite athletes through rigorous training and competition every season, reflecting their identity while creating a sense of pride among players and fans that empowers them to reach new heights.

We understand these requirements, combining cutting-edge design with performance-enhancing technology to create sportswear for a wide range of partners worldwide.

How Kukri provides support

Kukri offers professional clubs a comprehensive solution that goes beyond traditional teamwear, including:

Bespoke design and customisation: Collaborating closely with clubs to create unique and impactful teamwear that reflects their brand identity.

Efficient turnaround times: Ensuring athletes have the necessary sportswear for peak performance.

High-performance fabrics: Using cutting-edge fabrics to optimise athlete comfort and performance.

Advanced technology integration: Incorporating the latest technology in fabric design to enhance breathability, flexibility and durability for athletes.

Sustainability focus: Offering eco-friendly options to align with club values and reduce our impact on the planet.

Dedicated account management: Personalised support and attention to detail from our account managers.

Key Partnerships

We are proud to partner with leading professional clubs covering a variety of sports, including Somerset County Cricket Club, Yorkshire County Cricket Club, Waikato Rugby, Loughborough Lightning and many more.

Our support for these partnerships has driven success, with Somerset CCC being crowned 2023 Vitality Blast champions and Loughborough Lightning defending their crown in this year’s Netball Super League.

Our dresses from Kukri have been a game-changer” said Rebecca Bayliss, centre and wing attack for Loughborough Lightning. Comfort is crucial, and the breathability of the fabric allows us to be agile in key moments.”

As we move forward, we remain dedicated to innovating and enhancing our products to help athletes perform at their peak.

Stay tuned for more exciting content as we continue to expand our support for grassroots clubs, schools and universities.

Follow us on social media for exclusive content and campaign updates.

Get in touch to find out how we can elevate your club’s performance.

Your Partner in Every Sport.

KUKRI SPORTS: FUELLING THE FUTURE OF GRASSROOTS SPORTS

World News

In the next part of our ‘Your Partner in Every Sport’ campaign, we are highlighting our commitment and support to grassroots clubs.

Grassroots clubs are the foundation of sports, fostering young talent, building community spirit and instilling the values of teamwork and dedication.

“Kukri kit has been a massive part of our journey,” said Michelle Rainey, Chair Person at Pegasus Hockey Club.

“The comfort and style has boosted team morale and created a real sense of unity amongst all players and staff.”

Grassroots clubs face unique challenges, including limited budgets to the need for inclusive, durable, and high-quality sportswear that help athletes to thrive in their sport.

At Kukri, our expertise in the sector offers exceptional value without comprising on quality or performance.

Support from Kukri Sports

We provide our grassroots partners with a comprehensive range of sportswear that goes beyond traditional offerings:

Affordable and high-quality teamwear: Offering competitive prices to ensure every club, regardless of size or budget, has access to high-quality sportswear.

Customisable designs: Providing bespoke, personalised designs that reflect each club’s identity and inspire team spirit.

Durability and comfort: Using robust fabrics that withstand the demands of regular training and competition while ensuring maximum comfort.

Inclusive sizing: Catering to athletes of all ages, sizes and abilities to ensure everyone feels part of one team.

Sustainable sportswear: Offering sustainable fabric options across a full range of products.

Community focus: Supporting grassroots initiatives and local events to strengthen community bonds and raise further awareness of the partnership.

Dedicated support: Offering personalised service and expert advice from our dedicated account managers to help clubs make the best choice for their needs.

Key partnerships

We are proud to partner with numerous grassroots clubs across various sports, helping them to thrive and develop the next generation of athletes.

From Hockey to Netball and Rugby, our support has helped many partners achieve remarkable milestones and create lasting impacts in their communities.

“I’ve worn my fair share of kit, but Kukri’s just hits different,” said Greg Heath, Bahrain RFC Rugby player.

“It’s sleek as well as comfortable & durable. They are definitely an upgrade for any club.”

Your Partner in Every Sport

As we continue our campaign, Kukri remains dedicated to expanding our support for schools and universities.

We believe in the power of sport to change lives and are committed to providing the resources and support needed to help all athletes achieve their potential.

Follow us on social media for exclusive content and campaign updates.

Want to discover how we can help you? Get in touch.

Your Partner in Every Sport.

Kukri Sports: Powering University Performance

World News

University sports are where tomorrow’s champions are made.

As part of our ‘Your Partner in Every Sport’ campaign, we are proud to highlight our partnerships with leading universities.

These institutions are not just academic powerhouses; they are the breeding ground for future sporting stars, where the values of camaraderie, teamwork and dedication are instilled.

To meet the rigorous demands of balancing academics with competitive sports, universities need sportswear solutions that are versatile, inclusive, durable and reliable.

“We have been working with Kukri for over a decade and really value the partnership,” said James Hayter, Director of Sport at Nottingham Trent University.

“Kukri has helped us to develop a distinctive range of playing kit and leisure wear that is instantly recognisable and has made the NTU community proud of their identity and Kukri kit.”

University athletes are not only committed to excelling in their respective sports but also to maintaining high academic standards.

At Kukri, we go beyond our role as a teamwear supplier, offering comprehensive support that helps athletes succeed both on and off the pitch.

How Kukri Supports Universities

Bespoke Design & Customisation: Creating unique and impactful teamwear that reflects the university’s identity and unites students.

Performance-Driven sportswear: Utilising advanced materials and cutting-edge technology to optimise athlete comfort, performance and recovery.

Inclusive sizing: Catering to all students, ensuring that every athlete feels part of the team regardless of ability, size or gender.

Wide range of products: Offering everything from high-performance kits for teams to comfortable and durable teamwear for intramural and recreational sports.

Sustainable sportswear: Offering sustainable fabric options across a full range of products.

Efficient turnaround times: Ensuring that teams receive their teamwear in time for the start of the season with a 3-week lead time on orders.

Premium account support: Allocated account managers and student sport activator to support requirements.

Investing in student success: Investing in scholarships and hardship funds, as well as offering internship opportunities to help students reach their full potential.

For more information on how we can help you with your university sportswear needs, click here.

We are proud to partner with leading universities worldwide, including Loughborough University, Nottingham Trent University, Plymouth Marjon University plus many more.

As we continue our campaign, we remain committed to enhancing our support for universities, professional clubs, grassroots clubs, schools and NGBs.

Follow us on social media for exclusive content, featuring exciting competitions and campaign updates.

Get in touch to find out how we can support your university.

Your Partner in Every Sport.

KUKRI SPORTS: FUELLING SCHOOL SPORTS SUCCESS

World News

School sports play a vital role in shaping young lives.

As part of our ‘Your Partner in Every Sport’ campaign, we are excited to shine a spotlight on our commitment to supporting schools worldwide.

Russell McCluskey, Director of Sport at Kings College School Wimbledon, said “Whether it be the ease of communication, quality of kit for both pupils of staff, or the efficiency of the turnaround at crucial times of the school year, we have been delighted with the service from Kukri.

Schools face the challenge of balancing academic excellence with athletic achievement. At Kukri, we provide solutions that are not only functional but inspiring, catering to the unique needs of school sports programmes while maintaining affordability and durability.

Kukri offers a comprehensive range of school sportswear that is not only functional, but also designed to inspire young athletes.

Our commitment to affordability, durability and customisation ensures that every student can feel part of the team.

How Kukri supports schools

We’re more than your average sportswear supplier; we offer a range of services designed to support and enhance school sports programmes:

Custom designs & personalisation:  Creating unique teamwear that reflects schools’ identity.

Affordable solutions: Providing high-quality sportswear at competitive prices.

Inclusive sizing & accessibility: Offering a wide range of sizes to accommodate all students, ensuring everyone feels comfortable participating.

Sustainable sportswear: Offering sustainable fabric options across a full range of products.

Fast delivery: Ensuring timely delivery of sportswear with efficient order processing and next day delivery.

Offering sight school shops: Establishing on-site shop solutions for convenient access to sportswear.

Premium account support: Allocated account manager to support your requirements with 98% on time delivery.

For more information on how we can help you with your school sportswear needs, click here.

Key partnerships

We are proud to partner with numerous schools across various regions, including Asia, Australia, Ireland, Middle East and New Zealand.

Click here to find out more about our partners.

Stay tuned for more exciting content throughout the campaign.

Follow us on social media for exclusive content and campaign updates.

Are you looking to upgrade your school sportswear? Get in touch and start your journey today.

Your Partner in Every Sport.