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Category: News

EMPOWERING ATHLETES THROUGH TEAM UNITY

World News

In today’s competitive sporting landscape, team unity is more crucial than ever.

At Kukri Sports, we understand that the foundation of any successful team is unity. Team unity fosters a sense of belonging, enhances communication and drives collective performance.

It’s not just about individuals performing at their best but about coming together to achieve a common goal. Whether on the field, court, or track, the power of unity cannot be overstated, and we’re committed to helping you feel part of a team and achieving maximum performance.

The Role of Sportswear in Team Unity

Sportswear plays a critical role in building and maintaining team unity. Coordinated and high-quality sportswear helps athletes feel part of something bigger than themselves. It instils pride, encourages a professional attitude, and boosts morale. When athletes wear the same sportswear, they are reminded that they are in this together, ready to face challenges as one cohesive unit.

Supporting teams every step of the way

We are dedicated to providing exceptional support for teams through our comprehensive range of sportswear and services. Our offerings are designed to meet the unique needs of every team, from amateur clubs to professional teams and National Governing Bodies in Cricket, Rugby, Netball, Hockey, Gymnastics and many more.

Our sportswear inspires athletes and teams to flourish around the world, from Somerset CCC winning the Vitality Blast and Loughborough Lightning being crowned Netball Super League Champions, to Cork Con winning the All-Ireland League and Hong Kong China men winning the inaugural Melrose Claymores tournament at this year’s HK7s.

Our sportswear is crafted from high-quality materials that offer durability, comfort and performance. We use advanced fabric technology to ensure that our gear can withstand the intense demands of training and competition, helping athletes perform at their best.

Our commitment to team unity and quality sportswear has earned us the trust and loyalty of numerous teams worldwide.

“The attention to detail in their products is evident, and our athletes across all age groups have benefitted greatly from the comfortable and durable uniforms provided by Kukri.” – Peter Houlihan, Director of Rugby Operations at Rugby Alberta.

“From the initial design concepts to the final delivery, the Kukri team has demonstrated a genuine dedication to understanding our unique needs and preferences.” – Debbie Skene, Director of Sport at Rugby School.

“Their commitment to quality, paired with the unwavering support offered to Welsh Gymnastics, makes Kukri Sports a standout choice for our athletes and the entire gymnastics community.” – Holly Broad, Executive Director for performance at Welsh Gymnastics.

Your trusted sportswear supplier

We’re more than just a sportswear brand, we’re a passionate team dedicated to helping you achieve your full potential by fostering a sense of unity and pride when you step out to represent your team.

Get in touch today

Design your own sportswear

Is Lacrosse The Unsung Gem of Australian Sports?

Australia

At Kukri Sports, we champion the spirit of athleticism across all sports, including lacrosse, a sport that, despite being overshadowed by cricket, rugby, and Aussie rules football, deserves more recognition and support.

Lacrosse has a rich history in Australia, introduced in the late 19th century and governed today by Lacrosse Australia. The sport’s various formats—field, box, and women’s lacrosse—offer something for everyone, showcasing versatility and excitement.

Australian lacrosse players have made significant strides internationally, competing admirably against traditional powerhouses. The success of players like Hall of Famer Sue Sofarnos highlights the talent and potential within the country. However, the sport struggles with limited media coverage, funding, and resources, often overlooked in favor of more established sports.

At Kukri Sports, we believe lacrosse deserves a more prominent place in Australia’s sporting landscape. One way we contribute to this is by addressing the sport’s sportswear needs. We are proud to be the official kit providers for Lacrosse Victoria and Lacrosse Queensland, while also supplying kit to Lacrosse New South Wales and Lacrosse Western Australia. Our commitment to these partnerships underscores our dedication to supporting and growing the sport across the country.

“Kukri Sports is committed to the growth and development of lacrosse in Australia. By providing high-quality playing uniforms and partnering with key lacrosse associations, we aim to elevate the sport’s profile and support the next generation of lacrosse athletes,” says Aaron Zwart, Sales Manager at Kukri Sports.

We see immense potential for lacrosse to grow in Australia, fitting well with the nation’s athletic culture. As a sports brand dedicated to promoting diverse sports, we are committed to supporting lacrosse teams and players across the country. By partnering with Lacrosse teams in Australia, we aim to enhance the sport’s visibility and development.

Lacrosse deserves more than a footnote in Australia’s sporting narrative. With dynamic gameplay and rich history, it can captivate audiences and inspire a new generation of athletes. At Kukri Sports, we are dedicated to ensuring lacrosse flourishes for years to come.

Behind The Seams: Kukri Sports Is More Than Your Average Sports Brand

World News

In the world of sports, where the spotlight shines on the stars, it’s the unseen dedication and expertise that truly powers every performance. Join us as we peel back the layers and delve into what happens “behind the seams,” spotlighting the craftsmanship that fuels our passion for bespoke sportswear.

For 25 years, Kukri Sports has been a pioneer in sportswear innovation, but our true essence lies in the craftsmanship woven into every fiber of our business.

At the core of our operations is a customer-focused team, each a specialist in their role. From visionary designers who create impressive designs to precision pattern-makers who translate these concepts into tangible form, every stitch stands as a testament to their expertise. It’s an intricate operation where each thread weaves a narrative of our steadfast dedication to excellence.

But we’re not just about crafting apparel; we’re about empowering athletes to soar. Recognising that every sport, team, and athlete is unique, we tailor our solutions with precision. Through cutting-edge technology and a profound understanding of performance, we create bespoke sportswear that exceeds expectations. Whether it’s a jersey built for durability, a kit designed for aerodynamics, or a uniform optimised for agility, our custom-made sportswear is a testament to our relentless pursuit of excellence.

But our journey doesn’t end in the factory. We thrive on collaboration and partnerships, listening intently to the needs of sporting institutions and co-creating to bring their visions to life. It’s a bond of trust and fueled by a shared passion—a journey where we grow together.

As we look ahead, our commitment remains steadfast. We’re constantly pushing boundaries, exploring new materials, and pioneering techniques to redefine the future of sportswear. Yet, amidst the progress being made, one thing remains unchanged: our unwavering dedication to athletes.

Behind every victory, there’s a story—a testament to the individual spirit of those who dream of success. At Kukri Sports, we’re honored to support these stories, weaving our legacy behind the seams of sporting greatness. Join us on this exhilarating journey where craftsmanship meets passion, and together, let’s elevate the game to new heights and unleash greatness.

Get in touch and see how we can support you

Gresham’s School Partnership Extension: Why Partners Stay With Kukri Sports

Kukri Sports is thrilled to announce the extension of its partnership with Gresham’s School for an additional five years. After signing for an initial two-year partnership, this renewal marks a significant milestone in a relationship characterized by mutual trust, innovation, and a shared commitment to excellence in sport.

96 bespoke designed products

18,000+ items supplied

1,000+ students and 100+ staff

The decision to extend the partnership underscores Gresham’s School’s confidence in Kukri Sports’ ability to deliver market-leading sportswear solutions that meet the diverse needs of its students and staff. Over the past two years, Kukri Sports has created 96 bespoke designed products, supplying over 18,000 items to more than 1,000 pupils and 100 staff members, enhancing the sporting experience for the entire school community.

Mr. Dominic Atkinson, Deputy Head C-Curricular Gresham’s School, provided the reasons behind the decision to extend the partnership, emphasising Kukri Sports’ unwavering dedication to quality and service – “Gresham’s have signed an extension recently to consolidate our extremely positive and blossoming relationship with Kukri. Our pupils and staff all wear Kukri kit for their PE and games sessions and the 1st teams have a bespoke kit linked to our history and identity; for example with 1555 on the back of all tops and the grasshopper prominent. We believe it important all members of the School community can wear Kukri kit, not just the high performance teams. We have been impressed with the ordering process, shipping of kit but most importantly the durability, look, feel and quality. Any queries or questions are always answered in quick time and regular visits from the team are much appreciated even all the way to remote beautiful North Norfolk! We now have a complete range for all our major sports and look forward to developing our clothing even further with new styles and products. We have confidence that Kukri will continue to provide a high quality service into the future and delighted we are partners.”

Kukri Sports is proud to have played a role in enhancing the sporting experience at Gresham’s School, providing high-performance sportswear that reflects the school’s rich heritage and identity. The extension of the partnership is a testament to Kukri Sports’ unwavering commitment to quality, innovation, and customer satisfaction.

“In extending our partnership with Gresham’s School, we affirm our commitment to providing top-tier sportswear solutions that not only meet the demands of high-performance athletics but also reflect the rich heritage and identity of the institution. This announcement underscores our dedication to quality, innovation, and customer satisfaction, and we are excited to continue supporting Gresham’s School in their pursuit of excellence.” – Josh Beal, Sales Director, Kukri Sports

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Key factors driving the extension of the partnership from Kukri Sports’ perspective include:

Quality Assurance: Gresham’s School has consistently praised the durability, look, feel, and overall quality of Kukri Sports’ apparel. Each garment is meticulously crafted to withstand the rigors of athletic competition while maintaining a stylish and professional appearance.

Exceptional Service: Kukri Sports prides itself on delivering unparalleled customer service, ensuring that the needs of Gresham’s School are met with efficiency and professionalism. From the initial ordering process to ongoing support, Kukri Sports is dedicated to providing a seamless experience for its partners.

Bespoke Solutions: Collaborating closely with Gresham’s School, Kukri Sports has developed bespoke kits that not only meet performance requirements but also celebrate the school’s unique heritage and identity. This tailored approach has fostered a sense of pride and unity within the school community.

Future Opportunities: The extension of the partnership paves the way for future collaboration and innovation, as Kukri Sports continues to explore new opportunities to enhance the sporting experience at Gresham’s School. From expanding product offerings to incorporating cutting-edge technologies, Kukri Sports is committed to driving positive change in school athletics.

As Kukri Sports celebrates the extension of its partnership with Gresham’s School, we look forward to building upon the foundation of trust and collaboration that has been established over the years. Together, Kukri Sports and Gresham’s School are poised to continue elevating the standard of excellence in school sports.

About Gresham’s School:

Gresham’s School is an independent coeducational boarding school in Holt in Norfolk, England. Founded in 1555, the school is renowned for its academic and sporting achievements, providing a supportive environment for students to excel both inside and outside the classroom. Gresham’s School prides itself on fostering a culture of excellence and innovation in all aspects of school life – Find out more.

To find out how we can support your sportswear needs, contact us.

Kukri Sports & Matrics Netball Club Extend Partnership, Boosting Netball’s Growth in Australia

Australia

Kukri Sports are delighted to announce a multi-year extension of its partnership with Matrics Netball Club, a powerhouse in the world of netball in Australia. This renewed commitment solidifies the relationship between the two entities and marks the beginning of an exciting new chapter in their collaboration.

Since the partnership began in 2013, Kukri Sports has provided Matrics Netball Club with market leading apparel, ensuring that players are equipped to perform at their best on the court, whilst looking great off it.

As part of the extended partnership, Kukri Sports will continue to work closely with Matrics Netball Club to develop customised teamwear tailored to the specific needs of the players. Additionally, both parties will collaborate on various initiatives aimed at promoting the sport of netball and fostering community engagement.

“We are thrilled to extend our partnership with Matrics Netball Club,” said Aaron Zwart, Sales Manager at Kukri Sports. “Over the years, we have witnessed the dedication and passion of the club’s members, and we are committed to supporting them in their pursuit of excellence. This extension represents our shared vision for the future of netball and underscores our ongoing commitment to providing athletes with the tools they need to succeed.”

Who are Matrics Netball Club

In 1972, students from Elizabeth High School, eager to play sports, formed Matrics Sports Club. Initially comprising basketball, tennis, and netball teams, the club’s focus gradually shifted to netball. Over the years, it became the leading Matrics Netball Club in South Australia, with matches held at the Netball SA stadium. The club fields premier league and reserve teams in state competitions, boasting over 200 championship titles. With a strong presence in both senior and junior divisions, Matrics competes in various competitions, fostering talent from young ages to adulthood. Beyond netball, Matrics emphasizes personal development and community connection, providing a supportive environment for its members. Find Out More

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The renewed partnership between Kukri Sports and Matrics Netball Club exemplifies a shared commitment to excellence, teamwork, and innovation. As they embark on this new chapter together, both parties are confident that their continued collaboration will yield even greater success both on and off the court.

If you are interested in partnering with Kukri Sports or have inquiries regarding your kit requirements, feel free to Get In Touch.

KUKRI SPORTS CELEBRATES 25 YEARS: A LEGACY OF PARTNERSHIPS, INNOVATION AND GROWTH

World News

This year, Kukri Sports celebrates 25 years of innovation and dedication to the global sporting community.

For 25 years, we have improved athletes’ performance and style across various sports, building strong global partnerships with educational institutions, national governing bodies, and professional clubs. These relationships have established us as a leading supplier of multi-sports sportswear, empowering communities and individuals in their sporting endeavours.

Supporting a wide range of sports

We play a pivotal role in supporting athletes across a wide range of sports, including Rugby, Cricket, Netball, Athletics, Gymnastics, and Hockey.

Over the years, we have been the official partner and merchandise supplier for prestigious events and teams such as the Hong Kong Sevens, Waikato Rugby and Team Canada.

Our expansion into various sports reflects our commitment to meeting athletes’ evolving needs, evidenced by partnerships with England Athletics and England Lacrosse, as well as British Fencing and British Wrestling, who we partnered with in 2022.

Last year, we expanded our support to the Barbados Olympic Association, and this year, we announced a new partnership with Pickleball Ireland, providing support for the inaugural Pickleball Ireland National Championships which saw over 500 pickleball enthusiasts compete.

Innovative Kit Developments

We have continuously pushed boundaries in kit development, producing and sourcing over 13 million garments to partners across the globe.

We develop innovative solutions to help athletes perform their best, from moisture-wicking fabrics to advanced temperature control.

Our commitment to ongoing improvement extends to sustainability, prioritizing the use of eco-friendly materials in all our sportswear. Our sustainable range, launched in 2021, integrates eco-friendly production processes, ensuring durability change, making our sportswear suitable for athletes across a variety of sports. Find out more here.

Expanding our global presence

From our origins in the United Kingdom, we have expanded our reach over the past 25 years, establishing a strong presence in key regions worldwide, including most recently Saudi Arabia, China and South Africa.

We also have offices in regions such as Asia, Australia and New Zealand, Canada and Ireland and the Middle East.

Reflecting on a significant milestone for the business, Andrew Ronnie, Group CEO at Kukri Sports, said “Celebrating 25 years of Kukri Sports fills us with immense pride. From our start producing bespoke teamwear since 1999, our mission to empower athletes remains unchanged. This milestone reflects the dedication of our team, partners, and the athletes who trust Kukri. We look forward to continuing innovating, expanding, and making a positive impact on sports worldwide.”

Celebrating 25 Years of Sporting Excellence

As we commemorate our 25th year anniversary, we look forward to the next chapter of innovation, collaboration, and sporting excellence. With a legacy built on passion and performance, we remain dedicated to empowering athletes to participate in sport and reach new heights, regardless of their ability, age or gender.

MENTAL HEALTH AWARENESS WEEK: PARTNER ATHLETES SHARE INSPIRING STORIES

In the pursuit of victory, athletes endure physical challenges, yet often grapple with unseen mental struggles. Recognising this, Kukri Sports collaborates with its diverse partner teams to help destigmatize mental health and empower athletes both on and off the field.

During Mental Health Awareness Week, athletes from our partner teams shared their personal journeys.

Hong Kong China Rugby (Asia)

Kukri Sports proudly supports the Hong Kong China Men’s and Women’s teams, enabling them to excel at the Hong Kong Sevens (HK7s).

Read more about this year’s tournament.

Representing Hong Kong on the international stage comes with a unique set of mental demands.

“Some of the most obvious challenged I faced were during major injuries,” said Chloe Chan, HKC Women’s Sevens player.

“Feeling isolated when the team is training or competing was tough, but I learned to switch off and spend time with loved ones. Journalling my milestones helped me stay positive and overcome obstacles.”

Max Denmark, HKC Sevens Men’s player, added: “My biggest challenge was losing an Olympic qualifier early in my career. I felt a heavy burden and disconnected for a long time. But after seeking help from a therapist, I learned to let go and move on. It was tough, but I came out stronger.

“Every athlete faces challenges, and it’s okay to seek help. We shouldn’t feel like we have to deal with everything alone.”

UBC Women’s Rugby (Canada)

As a proud partner of the UBC Women’s Rugby team, we collaborate with the team on their playing kit and specific rugby apparel, ensuring it is durable and comfortable for the players. The team has enjoyed great success over recen, being crowned Canada West Women’s Rugby Champions in 2019, 2020, 2021, and 2023.

Speaking on the importance of mental health in sport, Dean Murten, Head Coach of UBC Rugby’s Ladies Team, said “We have an open-door policy so athletes can talk with coaches at any time.

“These athletes are first and foremost people; they are under large amounts of pressure to perform. The more awareness and letting them know it’s good to talk helps them stay in a positive state of mind.”

Dean also praised Kukri’s impact on the wider support they provide to help with athletes’ mental health. “Partners like Kukri are great as they offer scholarships that provide financial support to student athletes, allowing them to dedicate the required time to their education and sport without added pressure.”

Read more about UBC Thunderbirds’ mental health initiative.

Watch the video here.

Kieran Molloy (Ireland)

Kukri Ambassador Kieran Molloy, an exciting Irish professional boxer, shares his journey and underscores the importance of communication and support amidst pressures.

“As an athlete I’ve been through many ups and downs.

“I like to always remember why I am doing this. To see the pride in my parents’ eyes after a victory means everything to me and keeps me motivated.

“It’s important to let people who are close to you know how you are feeling. There’s a lot of pressures & expectations on athletes that can be difficult to deal with, but at the end of the day we are all human beings and have the same feelings as everyone else.”

Mental health is key to unlocking an athlete’s potential. By fostering open conversations and providing necessary resources, we are committed to helping athletes across sports thrive on and off the field.

For more information on how we can help you with your sportswear needs, get in touch.

If you need mental health support, reach out to your primary healthcare provider for guidance. You can also call Samaritans on 116 123 or click here to view the full list.

Empowering Athletes: Kukri Sports’ Commitment to Mental Well-being

United Kingdom

In a world where the pressures of performance often overshadow the importance of mental health, Kukri Sports aims to offer support for athletes at every level. As we observe Mental Health Awareness Week, it’s crucial to recognise the profound impact that sports and physical activity can have on mental well-being. At Kukri, we believe in empowering athletes not only on the field but also in their personal journeys towards better mental health.

The Psychological Benefits of Exercise:

Research continues to affirm that physical activity is a powerful tool for maintaining mental well-being. Whether it’s the rush of endorphins during a vigorous workout or the meditative calm of a long run, exercise offers a sanctuary for the mind amidst life’s strains and stresses. Studies show that regular physical activity can alleviate symptoms of stress, anxiety, and depression, offering a natural and holistic approach to mental health management.

Sportswear Designed for Comfort and Performance:

At Kukri, we understand that the right sportswear can make all the difference in an athlete’s performance and well-being. That’s why our sportswear isn’t just about style; it’s about substance. Our apparel is meticulously designed to provide unparalleled comfort, support, and freedom of movement. From moisture-wicking fabrics that keep you cool under pressure to ergonomic designs that adapt to your body’s every move, our sportswear is engineered to enhance both your physical performance and your mental resilience.

Empowering Athletes Beyond the Game:

Our commitment to athletes goes beyond sportswear. At Kukri Sports, we empower athletes in all aspects of life. We support mental well-being through awareness campaigns and direct assistance. This dedication extends to all our ambassadors, including England Athletics, Youth Talent Programme ambassadors, boxing’s Kieran Molloy, and Beach Volleyball’s The Bello Brothers – find out more about our ambassadors.

Conclusion

As we navigate the complexities of modern life, let us not forget the importance of prioritising mental health. This Mental Health Awareness Week, we invite athletes everywhere to join us in embracing the power of sports and physical activity. Whether you’re a professional athlete chasing glory or a weekend warrior seeking solace on the field, know that Kukri Sports stands with you, every step of the way. Together, let’s empower each other to thrive, both on and off the field, as we champion the cause of mental well-being in sports and beyond.

COMMITTED TO PROMOTING HEALTHIER LIFESTYLES

United Kingdom

Throughout the last month, Kukri Sports is pleased to have shone a spotlight on the many benefits of a healthier lifestyle.

Our ‘Get Fit Month’ campaign was designed to inspire individuals to prioritise their physical well-being and fitness through raising awareness of the importance of exercise.

We were proud to collaborate with key partners to provide insightful perspectives from athletes across a wide range of sports.

Highlights of the campaign included:

Fitness tips from Yorkshire CCC & Northern Diamonds stars: Read more from Dawid Malan, Shan Masood and Lauren Winfield-Hill on their tips on nutrition and recovery. Click here.

    Core workout with Gracie Wall: Our YTP Ambassador gave an insight into one of her core workouts that you can incorporate into your routine. Watch the full video here.

    Q&A with British Wrestlers: We spoke with Kelsey and Danoush from British Wrestling on their workouts, nutrition and the importance of mentality in their performance. Find out more here.

    Daily routine with Loughborough Lightning’s Annabel Roddy: Loughborough Lighting Netball’s Annabel Roddy shared an insight into her daily routine, from intense gym work to her drills in training. Watch the video here.

    Gym tips from fitness instructors: Loughborough University fitness coaches gave you five exercises to kickstart your journey in the gym. Learn more here.

    “Get Fit Month was a great way to showcase our commitment to raising awareness about the benefits of a healthier, active lifestyle. Collaborating with athletes provided fantastic insights into their fitness perspectives, inspiring people to take action towards a healthier lifestyle.” Andrew Ronnie, Group CEO at Kukri Sports.

    Kukri looks forward to building on its momentum and continuing to inspire positive change in the lives of its customers and other fitness enthusiasts worldwide.

    For more information on how we can fuel your journey, get in touch.