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Over the last month, Kukri Sports has been proud to have shed light on the challenges faced by male athletes and promote their accomplishments and dedication to their respective sports.
The campaign included exclusive interviews with players from Yorkshire County Cricket Club and Somerset Cricket Club, as well as a captivating look into the daily life of Ireland’s rising boxing sensation, Kieran Molloy.
Kukri, known for its commitment to supporting athletes at all levels, sought to highlight the personal journeys, sacrifices, and triumphs of these remarkable sportsmen.
We also sat down with International Beach Volleyball stars, the ‘Bello Brothers’, who spoke about the importance of having the correct sportswear in Beach Volleyball.
Click here to read more of our exclusive interview with the Bello Brothers.
The campaign also featured a day in the life Instagram takeover with Ireland’s rising boxing star Kieran Molloy. The takeover provided boxing fans with a rare glimpse into the intense training regimen, sacrifices, and determination required to excel in the demanding world of professional boxing. Click here to watch the full takeover.
We also spoke to Somerset CCC star Will Smeed , who shared his aims for the new Vitality Blast season and why he made the decision to walk away from red-ball cricket.
Click here to read the full interview with Will Smeed.
“We are thrilled to have created a platform for male athletes to share their stories and inspire others. Through our exclusive interviews and the ‘day in the life’ feature with Kieran Molloy, we aimed to showcase the dedication, hard work, and resilience of these remarkable individuals. We are proud to have played a part in promoting a positive narrative around men in sport.” Josh Beal, Sales Director, Kukri Sports.
Our campaign also initiated a crucial conversation about the challenges athletes face in their respective sports. By sharing their stories, this campaign has hopefully inspired countless individuals to pursue their passions and overcome obstacles, reinforcing the notion that success is achieved through determination, hard work, and a supportive community.
Click here to read more.
As this campaign comes to a close, we remain committed to demonstrating our unwavering commitment to athletes of all genders, promoting inclusivity, and fostering an environment where every athlete can thrive.
Keep an eye out for our next campaign on ‘Supporting Youth in Sport’ coming soon.