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Is Lacrosse The Unsung Gem of Australian Sports?

At Kukri Sports, we champion the spirit of athleticism across all sports, including lacrosse, a sport that, despite being overshadowed by cricket, rugby, and Aussie rules football, deserves more recognition and support.

Lacrosse has a rich history in Australia, introduced in the late 19th century and governed today by Lacrosse Australia. The sport’s various formats—field, box, and women’s lacrosse—offer something for everyone, showcasing versatility and excitement.

Australian lacrosse players have made significant strides internationally, competing admirably against traditional powerhouses. The success of players like Hall of Famer Sue Sofarnos highlights the talent and potential within the country. However, the sport struggles with limited media coverage, funding, and resources, often overlooked in favor of more established sports.

At Kukri Sports, we believe lacrosse deserves a more prominent place in Australia’s sporting landscape. One way we contribute to this is by addressing the sport’s sportswear needs. We are proud to be the official kit providers for Lacrosse Victoria and Lacrosse Queensland, while also supplying kit to Lacrosse New South Wales and Lacrosse Western Australia. Our commitment to these partnerships underscores our dedication to supporting and growing the sport across the country.

“Kukri Sports is committed to the growth and development of lacrosse in Australia. By providing high-quality playing uniforms and partnering with key lacrosse associations, we aim to elevate the sport’s profile and support the next generation of lacrosse athletes,” says Aaron Zwart, Sales Manager at Kukri Sports.

We see immense potential for lacrosse to grow in Australia, fitting well with the nation’s athletic culture. As a sports brand dedicated to promoting diverse sports, we are committed to supporting lacrosse teams and players across the country. By partnering with Lacrosse teams in Australia, we aim to enhance the sport’s visibility and development.

Lacrosse deserves more than a footnote in Australia’s sporting narrative. With dynamic gameplay and rich history, it can captivate audiences and inspire a new generation of athletes. At Kukri Sports, we are dedicated to ensuring lacrosse flourishes for years to come.

Behind The Seams: Kukri Sports Is More Than Your Average Sports Brand

In the world of sports, where the spotlight shines on the stars, it’s the unseen dedication and expertise that truly powers every performance. Join us as we peel back the layers and delve into what happens “behind the seams,” spotlighting the craftsmanship that fuels our passion for bespoke sportswear.

For 25 years, Kukri Sports has been a pioneer in sportswear innovation, but our true essence lies in the craftsmanship woven into every fiber of our business.

At the core of our operations is a customer-focused team, each a specialist in their role. From visionary designers who create impressive designs to precision pattern-makers who translate these concepts into tangible form, every stitch stands as a testament to their expertise. It’s an intricate operation where each thread weaves a narrative of our steadfast dedication to excellence.

But we’re not just about crafting apparel; we’re about empowering athletes to soar. Recognising that every sport, team, and athlete is unique, we tailor our solutions with precision. Through cutting-edge technology and a profound understanding of performance, we create bespoke sportswear that exceeds expectations. Whether it’s a jersey built for durability, a kit designed for aerodynamics, or a uniform optimised for agility, our custom-made sportswear is a testament to our relentless pursuit of excellence.

But our journey doesn’t end in the factory. We thrive on collaboration and partnerships, listening intently to the needs of sporting institutions and co-creating to bring their visions to life. It’s a bond of trust and fueled by a shared passion—a journey where we grow together.

As we look ahead, our commitment remains steadfast. We’re constantly pushing boundaries, exploring new materials, and pioneering techniques to redefine the future of sportswear. Yet, amidst the progress being made, one thing remains unchanged: our unwavering dedication to athletes.

Behind every victory, there’s a story—a testament to the individual spirit of those who dream of success. At Kukri Sports, we’re honored to support these stories, weaving our legacy behind the seams of sporting greatness. Join us on this exhilarating journey where craftsmanship meets passion, and together, let’s elevate the game to new heights and unleash greatness.

Kukri Sports & Matrics Netball Club Extend Partnership, Boosting Netball’s Growth in Australia

Kukri Sports are delighted to announce a multi-year extension of its partnership with Matrics Netball Club, a powerhouse in the world of netball in Australia. This renewed commitment solidifies the relationship between the two entities and marks the beginning of an exciting new chapter in their collaboration.

Since the partnership began in 2013, Kukri Sports has provided Matrics Netball Club with market leading apparel, ensuring that players are equipped to perform at their best on the court, whilst looking great off it.

As part of the extended partnership, Kukri Sports will continue to work closely with Matrics Netball Club to develop customised teamwear tailored to the specific needs of the players. Additionally, both parties will collaborate on various initiatives aimed at promoting the sport of netball and fostering community engagement.

“We are thrilled to extend our partnership with Matrics Netball Club,” said Aaron Zwart, Sales Manager at Kukri Sports. “Over the years, we have witnessed the dedication and passion of the club’s members, and we are committed to supporting them in their pursuit of excellence. This extension represents our shared vision for the future of netball and underscores our ongoing commitment to providing athletes with the tools they need to succeed.”

Who are Matrics Netball Club

In 1972, students from Elizabeth High School, eager to play sports, formed Matrics Sports Club. Initially comprising basketball, tennis, and netball teams, the club’s focus gradually shifted to netball. Over the years, it became the leading Matrics Netball Club in South Australia, with matches held at the Netball SA stadium. The club fields premier league and reserve teams in state competitions, boasting over 200 championship titles. With a strong presence in both senior and junior divisions, Matrics competes in various competitions, fostering talent from young ages to adulthood. Beyond netball, Matrics emphasizes personal development and community connection, providing a supportive environment for its members. Find Out More


The renewed partnership between Kukri Sports and Matrics Netball Club exemplifies a shared commitment to excellence, teamwork, and innovation. As they embark on this new chapter together, both parties are confident that their continued collaboration will yield even greater success both on and off the court.

If you are interested in partnering with Kukri Sports or have inquiries regarding your kit requirements, feel free to Get In Touch.

Kukri Sports: Expanding into New Territories, Empowering Athletes Worldwide

As a leading bespoke sportswear provider for the last 25 years, Kukri Sports is embarking on an exciting journey of expansion into new territories, including Saudi Arabia, China and South Africa. With a strong presence already established in Canada, Ireland, the UK, the Middle East, Asia, Australia, and New Zealand, Kukri is well-equipped to extend its global reach and offer unparalleled support to athletes, clubs, and educational providers in these dynamic regions.

In regions like Saudi Arabia, where sports participation is experiencing significant growth and diversification, Kukri’ expansion promises to meet the rising demand for high-quality sportswear. By offering personalized design consultations, efficient logistics, and distribution channels, Kukri ensures that athletes in Saudi Arabia have access to apparel that not only meets their performance needs but also reflects their unique identity and aspirations.

Similarly, in South Africa, a country renowned for its passionate sports culture and rich sporting heritage, Kukri’s entry into the market opens doors for local clubs and schools to access world-class sportswear solutions. By understanding the specific challenges and aspirations of the South African sporting community, Kukri Sports is well-positioned to provide tailored support that facilitates growth and success at all levels of the sports ecosystem.

“I am thrilled by Kukri Sports’ expansion into Saudi Arabia, China and South Africa. Our commitment to excellence and passion for empowering athletes transcend borders, and we are excited to bring our top-quality sportswear and unwavering support to these dynamic regions, fostering growth and success at every level of the sporting community.”Andrew Ronnie, CEO of Kukri Sports

As Kukri Sports continues to push boundaries and expand its reach into new frontiers, one thing remains constant: their unwavering dedication to excellence and their belief in the transformative power of sport. In Saudi Arabia, China, South Africa, and beyond, Kukri Sports is not just outfitting athletes; they’re shaping the future of sports and inspiring a new generation of champions across continents.

Kukri Sports Under New Ownership

In a significant strategic move, Kukri Sports has been acquired by the businesses Group Executive Chairman Andrew Ronnie, marking a new era for the renowned sportswear brand. This management buyout sees Andrew Ronnie taking the reins from the previous majority shareholders.

With a commitment to encouraging growth and innovation, this transition is poised to usher in a bright and promising future for Kukri Sports. The buyout ensures a seamless continuity for the brand’s esteemed partners, while also paving the way for new opportunities and pioneering initiatives in the bespoke sportswear market.

Kuits Solicitors, played an instrumental role in overseeing the legal aspects of the sale, ensuring a smooth and efficient transition of ownership.

NatWest bank have provided financial assistance, aiding the transition and are committed to support the business with its future endeavors.

Commenting on the acquisition, Andrew Ronnie stated, “Acquiring Kukri Sports is a significant milestone in my journey. Having been with the business for many years I am deeply committed to building on the brand’s legacy and steering it towards a future filled with growth, innovation, and unparalleled quality. With the support of our partners and the dedication of our team, I am confident that Kukri Sports will continue to thrive and set new benchmarks in the industry.”

The management buyout underscores a strategic vision aimed at harnessing the brand’s potential, capitalizing on emerging market trends, and reinforcing Kukri Sports’ position as a leader in the Global bespoke sportswear market.

Empowering Dreams: The Rise of Women’s Sport in Australia with Kukri Sports

In the ever-evolving landscape of Australian sports, a transformation is taking place, and at the heart of this evolution is women’s netball. In this article we explore the inspiring journey of a dedicated athlete, Ella Roberton, who currently represents Peninsula Waves, who are an official partner of Kukri Sports.

For Ella, her love for netball started with a family connection. “My mum used to play netball when she was younger and got me into the sport,” she shares, underlining the importance of heritage and shared experiences. This bond laid the foundation for a journey that went beyond simply competition, evolving into a deeply personal connection with the game.

Amid the competition and the pursuit of excellence, Ella emphasizes the significance of growing women’s sport. “I absolutely believe there is an importance for growing women’s sport“. This growth extends beyond the court, influencing younger generations to embrace the benefits of sports – increased confidence, self-esteem, and the forging of meaningful connections within a supportive community.

Reflecting on her own pathway, Ella acknowledges her relatively smooth journey, attributing her success to a strong support system. “I haven’t had to overcome many challenges,” she admits, crediting her friends and family for their encouragement and support. This mirrors the values of Kukri Sports, who recognize the importance of community and shared objectives in reaching sporting goals.

Aspirations for the future take center stage, with Ella expressing a desire to make a mark at the elite level. “I hope to win a few premierships in the future and, ultimately, make a Suncorp Super Netball team,” she reveals, setting her sights on the pinnacle of Australian netball – the Australian Diamonds. It’s a testament to the dreams that drive athletes to reach unprecedented heights.

To the up-and-coming girls in netball, she offers invaluable advice: “Make sure that you are enjoying your time playing netball…find things you enjoy about training and games even when it gets tough.”

In the world of netball, the importance of the right sportswear is paramount. Ella underscores this point, stating, “Netball is a very dynamic sport, so having the right sportswear is essential in making your movements dynamic as well.” At Kukri our sportswear is not your average apparel, we have a strong focus on providing comfort and style, to allow athletes to not only perform to their highest levels on the court, but also stand out with vivid unique designs. The Kukri kit worn by Peninsula Waves is hailed as a testament to the brand’s commitment to excellence and attention to the unique needs of netball players.

As women continue to redefine their roles in sport, Kukri Sports remains a key player, providing athletes with the support they need to thrive. With a commitment to quality, innovation, and the celebration of individual and collective achievements, Kukri Sports stands as a symbol of empowerment, championing the dreams and triumphs of women in the world of sports.

Are you looking for bespoke sportswear for your team? Get in touch and see how Kukri Sports can help

Peninsula Waves

Peninsula Waves compete in the Victorian Netball League in Australia – which is recognized as the world’s strongest and most professional State Netball Competition. Learn more about the club

Kukri Sports: More than just a sports brand

As a leading teamwear sports brand Kukri Sports is reshaping the landscape of sportswear and sports partnerships, going above and beyond the traditional role of a supplier. With an unwavering commitment to excellence, Kukri offers a wide range of services and solutions that make them more than just a sports brand.

On offer is not only a supply of high quality bespoke, personalised and off the shelf apparel but also providing partners a host of additional benefits:

Dedicated Account Management: As a partner you will be provided a dedicated Personal Account Manager, ensuring a seamless and personalised experience.

Support at Partner Events: Supporting partner events is a key facet of Kukri, who support partners by engaging with their core audience effectively, whether it be at a university freshers’ event or international competitions.

Bespoke Designed Sportswear: Sportswear isn’t just a uniform; it’s a symbol of identity and belonging. Kukri Sports offers a rich variety of custom-designed sportswear, tailored to the unique requirements of each partner. They understand that personalized sportswear cultivates a profound sense of identity and belonging among fans and athletes. Through the incorporation of team colours, logos, and individual details, Kukri’s sportswear creations are the fabric of community, evoking deep emotional connections and a feeling of uniqueness.

Bespoke at Scale: The sports world often demands custom products on a grand scale, and Kukri is perfectly poised to meet this demand. Their well-established infrastructure, experienced design team, adaptable production processes, and a proven track record of reliable and timely delivery are the cornerstones of their ability to cater efficiently to the unique requirements of their partners. Notably, they’ve risen to the occasion for esteemed partners like Team England and England Athletics, ensuring the highest standards of quality and customer satisfaction.

Small Production Runs: Flexibility is Kukri’s forte. Whether you need unique items for a niche netball team or comprehensive apparel ranges for National Governing Bodies, their adaptable approach ensures that they can cater to the specific needs of both grassroots and elite-level sports organizations.

Global Presence, Local Support: With a global presence, Kukri Sports ensures local support for all partners. The business has offices in 7 countries, across 5 continents – Click here to find out more

In-house Design Support: Creating the perfect sportswear designs just got more accessible. Kukri’s in-house design team collaborates with partners to bring their visions to life.

Full Range of Sustainable Sportswear: Kukri is committed to sustainability, offering an entire range of eco-friendly sportswear options. Now, you can not only look good but also feel good about your choices and be kinder to the planet.

Online E-commerce Management: Managing e-commerce platforms can be complex, but with Kukri’s expertise, it’s a streamlined and efficient process for our partners.

Inclusive Sizing: In the world of sports, having the right-sized sportswear is essential. Kukri provides an extensive range of sizes to cater to all athletes, ensuring that everyone’s kit fits to perfection and enhances their performance.

Partnership Activation Management: It’s not just about having partnerships; it’s about making the most of them. Kukri Sports actively manages and activates partnerships to ensure maximum impact, helping partners achieve their goals and objectives with bespoke activations.

Kukri Sports is not just a sports brand; it’s dedicated in a world where sports bring people together and create lifelong memories, Kukri Sports is more than just a sports brand. They are your dedicated partner, committed to elevating the game from grassroots to elite levels. With top-quality sportswear and unwavering support, they redefine what it means to be part of a team. Kukri Sports is where identity, belonging, and excellence converge, and they’re making a significant impact on and off the field.

Bridging the Gap: A ‘Black In Sport’ Intern’s Experience with Kukri Sports

In recent years, the world of sports has seen significant strides towards diversity and inclusion. Organisations are realizing the importance of creating a more inclusive environment, both on and off the field. Kukri Sports recently took a significant step in this direction by hosting Ranée James, a student intern, in association with ‘Black In Sport’, for a two-week placement. From a business point of view the initiative aimed to provide a valuable insight into the world of sports from the perspective of a student.

Kukri’s decision to support a ‘Black In Sport’ intern arises from the growing need for increased diversity in the sports industry. Sports, being a universal language, should reflect the richness of diversity that the world offers. Kukri recognized the need to take active steps towards inclusivity, and this initiative showcases their ongoing commitment to this mission.

During her two-week placement Ranée had a significant impact on Kukri Sports’ approach to freshers’ events. With her unique perspective and insights, she contributed to making these events more engaging and welcoming for students of all backgrounds.

When discussing her thoughts on Kukri after completing her intern she mentioned “At Kukri, there is the intimacy there between the brand and the customer, there is more dedicated support provided that other brands don’t.

“Kukri is the perfect size to help give that attention to details customers need, whilst providing incredible kit, on not just a UK basis, but a global scale.”

Additionally, Ranée had the opportunity to review Kukri Sports’ social media accounts and website from a student’s point of view. In an age where online presence is paramount, it is crucial for companies to maintain a digital space that resonates with their target audience. Her feedback provided valuable insights into making the online experience more appealing and relatable to students.

On discussing her future after her internship Ranée concluded “Working with Kukri has helped me solidify the fact that I do want to work in Sports Marketing, because this is where I feel my roots lie, I feel I can make the strongest impact and meet the most incredible people and make a huge difference from grassroots all the way up to elite level.”

Kukri Sports Group Executive Chairman Andrew Ronnie commented;Ranée’s contribution during her internship was not just a valuable addition to our team; it was a testament to the significance of the ‘Black In Sport’ initiative. Her unique perspective and insights have not only enriched our approach but have also reminded us that diversity is the cornerstone of progress in the sports industry. We must continue to welcome, learn from, and celebrate talents like Ranee, as they shape the future of our brand and the world of sports.”

About Black In Sport

The Black in Sport Summit is an annual summit founded by a group of Loughborough University students, born out of frustration of the discrimination that black sportspeople face and the underrepresentation of black people in certain roles within sport.

It was formed to celebrate the achievements of black people across the sports Industry and built to change the narrative, celebrating the good, instead of only highlighting the bad. Black in Sport is a platform to amplify the conversation and inspire action – FIND OUT MORE

Kukri Sports: Global Reach, Local Support

In the modern world, it’s more important than ever for businesses to have a global reach. But while it’s important to be able to reach customers all over the world, it’s also important to be able to provide dedicated local support. That’s where Kukri Sports excels.

Kukri is a bespoke sportswear specialist with offices in seven regions the UK, Ireland, Canada, the Middle East, Hong Kong, Australia, and New Zealand. This allows the business to support customers from all over the world, whilst ensuring that customers get the personalised support they need.

One of the key benefits of the businesses size is the ability offer such a wide range of bespoke products and services to its customers. Kukri has a team of designers who are constantly working on new products and innovations.

In addition to its global reach, Kukri Sports is also committed to providing personalised local support to its customers, through its offices around the world. These offices are staffed by experienced professionals who are knowledgeable about the sportswear market and can provide customers with a range of services, including order support, product advice, and returns processing.

Kukri’s commitment to global reach and local support has made it one of the leading bespoke sportswear specialists in the world. The company’s products and services are used by athletes and teams of all levels, from grassroots to elite. Kukri Sports is also a trusted partner of many educational institutions, professional teams and national governing bodies around the world, including Dubai College, England Athletics, Hong Kong China Men & Women, Team Canada and Waikato Rugby, plus many more.

Here are some examples of how Kukri’s level of support benefits its customers:

A professional rugby team in England can use Kukri Sports to design and produce a bespoke kit that meets the specific needs of the team and its players. Kukri’s team of designers and developers will work with the team to create a kit that is both stylish and functional. The local office in England will then oversee the production and delivery of the kit, ensuring that it is delivered on time and to budget.

A school in Australia can use Kukri Sports to order bespoke sportswear and leisurewear for its students. The businesses local office in Australia will work with the school to select the right products and to ensure that the sportswear is delivered on time and to budget.

A national governing body in Canada can use Kukri Sports to produce a custom kit for its national team. Kukri’s team of designers and developers will work with the national governing body to create a kit that is both stylish and functional. Kukri Sports’ local office in Canada will then oversee the production and delivery of the kit, ensuring that it is delivered on time and to budget.

Kukri Sports’ global reach and local support make it a unique and valuable partner for athletes, teams, educational institutions, and national governing bodies all over the world.