{"id":5319,"date":"2023-10-25T10:00:00","date_gmt":"2023-10-25T09:00:00","guid":{"rendered":"https:\/\/www.kukrisports.com\/ca\/?p=5319"},"modified":"2023-10-20T10:32:55","modified_gmt":"2023-10-20T09:32:55","slug":"bridging-the-gap-a-black-in-sport-interns-experience-with-kukri-sports","status":"publish","type":"post","link":"https:\/\/www.kukrisports.com\/ca\/news\/bridging-the-gap-a-black-in-sport-interns-experience-with-kukri-sports\/","title":{"rendered":"Bridging the Gap: A \u2018Black In Sport\u2019 Intern\u2019s Experience with Kukri Sports"},"content":{"rendered":"\n<p>In recent years, the world of sports has seen significant strides towards diversity and inclusion. Organisations are realizing the importance of creating a more inclusive environment, both on and off the field. Kukri Sports recently took a significant step in this direction by hosting Ran\u00e9e James, a student intern, in association with &#8216;Black In Sport&#8217;, for a two-week placement. From a business point of view the initiative aimed to provide a valuable insight into the world of sports from the perspective of a student.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BIS Intern Interview \u2013 Part 1\" src=\"https:\/\/player.vimeo.com\/video\/875940735?dnt=1&amp;app_id=122963\" width=\"1100\" height=\"619\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Kukri\u2019s decision to support a &#8216;Black In Sport&#8217; intern arises from the growing need for increased diversity in the sports industry. Sports, being a universal language, should reflect the richness of diversity that the world offers. Kukri recognized the need to take active steps towards inclusivity, and this initiative showcases their ongoing commitment to this mission.<\/p>\n\n\n\n<p>During her two-week placement Ran\u00e9e had a significant impact on Kukri Sports&#8217; approach to freshers&#8217; events. With her unique perspective and insights, she contributed to making these events more engaging and welcoming for students of all backgrounds.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BIS Intern Interview \u2013 Part 2\" src=\"https:\/\/player.vimeo.com\/video\/875999465?dnt=1&amp;app_id=122963\" width=\"1100\" height=\"619\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>When discussing her thoughts on Kukri after completing her intern she mentioned <em>\u201cAt Kukri, there is the intimacy there between the brand and the customer, there is more dedicated support provided that other brands don\u2019t.<\/em><\/p>\n\n\n\n<p><em>\u201cKukri is the perfect size to help give that attention to details customers need, whilst providing incredible kit, on not just a UK basis, but a global scale.\u201d<\/em><\/p>\n\n\n\n<p>Additionally, Ran\u00e9e had the opportunity to review Kukri Sports&#8217; social media accounts and website from a student&#8217;s point of view. In an age where online presence is paramount, it is crucial for companies to maintain a digital space that resonates with their target audience. Her feedback provided valuable insights into making the online experience more appealing and relatable to students.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BIS Intern Interview \u2013 Part 3\" src=\"https:\/\/player.vimeo.com\/video\/876001484?dnt=1&amp;app_id=122963\" width=\"1100\" height=\"619\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>On discussing her future after her internship Ran\u00e9e concluded <em>\u201cWorking with Kukri has helped me solidify the fact that I do want to work in Sports Marketing, because this is where I feel my roots lie, I feel I can make the strongest impact and meet the most incredible people and make a huge difference from grassroots all the way up to elite level.\u201d<\/em><\/p>\n\n\n\n<p><strong>Kukri Sports Group Executive Chairman Andrew Ronnie<\/strong> commented;<em> &#8220;<\/em><em>Ran\u00e9e\u2019s<\/em> <em>contribution during her internship was not just a valuable addition to our team; it was a testament to the significance of the &#8216;Black In Sport&#8217; initiative. Her unique perspective and insights have not only enriched our approach but have also reminded us that diversity is the cornerstone of progress in the sports industry. We must continue to welcome, learn from, and celebrate talents like Ranee, as they shape the future of our brand and the world of sports.&#8221;<\/em><\/p>\n\n\n\n<p><strong>About Black In Sport<\/strong><\/p>\n\n\n\n<p>The Black in Sport Summit is an annual summit founded by a group of Loughborough University students, born out of frustration of the discrimination that black sportspeople face and the underrepresentation of black people in certain roles within sport.<\/p>\n\n\n\n<p>It was formed to celebrate the achievements of black people across the sports Industry and built to change the narrative, celebrating the good, instead of only highlighting the bad. Black in Sport is a platform to amplify the conversation and inspire action \u2013 <a href=\"https:\/\/blackinsport.com\/\">FIND OUT MORE<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent years, the world of sports has seen significant strides towards diversity and inclusion. Organisations are realizing the importance of creating a more inclusive environment, both on and off the field. Kukri Sports recently took a significant step in this direction by hosting Ran\u00e9e James, a student intern, in association with &#8216;Black In Sport&#8217;, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5321,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Bridging the Gap: A \u2018Black In Sport\u2019 Intern\u2019s Experience with Kukri Sports - Kukri North America<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kukrisports.com\/ca\/news\/bridging-the-gap-a-black-in-sport-interns-experience-with-kukri-sports\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bridging the Gap: A \u2018Black In Sport\u2019 Intern\u2019s Experience with Kukri Sports\" \/>\n<meta property=\"og:description\" content=\"In recent years, the world of sports has seen significant strides towards diversity and inclusion. 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